These examples of interactive retail show not only how innovative companies are becoming in order to attract new customers and maintain a strong relationship with existing ones, but also how they are responding to the heightened social aspect of everyday life. Social media, smart technology and more has raised the bar when it comes to certain interactions and in order to keep people's attention, more bang for one's buck is required.
From personalized experiences that making shopping easier to more exciting window displays that draw consumers like moths to a flame, these examples of interactive retail think outside of the box to increase foot traffic and, as a result, sales. Incorporating technology has never been more important.
SCORE
6.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 97%
Activity 98%
Freshness 8%
