At the Retail Asia Expo 2015, Samsung unveiled an impressive Mirror and Transparent OLED that's fit for personalized shopping and browsing for information inside of a retail space.
The Samsung Display OLED makes use of Intel Real Sense technology to create an interactive closet and a self-modeling wardrobe so that shoppers can see the items in the store trialed on themselves in an realistic way. With built-in cameras and recording tools, the hybrid mirror-displays will be used as virtual fitting rooms, to give consumers a chance to try on garments and accessories before committing to a purchase.
Smart mirrors like this one are emerging in the retail industry not only to appease vanity, but also supply interaction and information before a consumer advances to the point-of-purchase. Eventually, this could be indicative of what mirrors of the future will look like in homes.
Why This Trend Is Growing
- Interactive Retail Mirrors
- The use of interactive retail mirrors with virtual fitting rooms is a disruptive innovation opportunity in the retail industry.
- Personalized Shopping Experience
- Creating a personalized shopping experience through interactive mirrors and self-modeling wardrobe is a disruptive innovation opportunity in the retail industry.
- Integration of Intel Real Sense Technology
- The integration of Intel Real Sense technology in interactive mirrors provides a disruptive innovation opportunity for improved customer engagement and data collection in the retail industry.
Industries Being Reshaped
- Retail Industry
- The retail industry can leverage interactive retail mirrors to enhance the shopping experience and increase customer engagement.
- Fashion Industry
- The fashion industry can utilize interactive retail mirrors to offer virtual fitting rooms and personalized recommendations for customers, leading to a more immersive and convenient shopping experience.
- Technology Industry
- The technology industry can explore the integration of Intel Real Sense technology in various applications, including interactive mirrors, to revolutionize user interactions and data collection.
