From Award-Crashers to Car Crash Photography

 - Feb 13, 2010   Updated: Jul 26 2011
If you can't avoid a crash make it an epic crash, that way you can make your way into these crashtastic innovations. These are the gnarliest crashes in the Trend Hunter archives, people.

From award crashers to crash-test dummies, these crashtastic innovations have all the bases covered. Remember guys/gals, crashing is never the answer.

Implications - While shockvertising can often lead consumers to perceive a specific company or organization as insensitive or heartless, it can also serve as one of the most effective strategies in capturing the attention of consumers. Businesses that take the risk to break tradition with regards to their marketing strategies will benefit by standing out amongst their competitors.