From Reusable Mug Initatives to Abstract Coffee Branding
Jana Pijak — April 24, 2020 — Marketing
These coffee packaging innovations range from abstract brand identity projects to reusable mug initiatives.
When it comes to convenient and on-the-go packaging, standouts include La Colombe's self-heating coffee cans that were launched for its Draft Latte drink. The grab-and-go packaging format is ideal for commuters and ensures one's coffee stays hot while on the go. Another notable example is 'HUNU,' a universal reusable coffee cup that is collapsible and an eco-friendly alternative to disposable packaging.
Steeped and Counter Culture Coffee's single-serve coffee steeping bags round off this list and speak to consumers' growing desire for artisan coffee that is quick and easy to make at home. Each coffee steeping bag is filled with whole bean roasted and premium coffee and are available in a variety of flavors ranging from smoky to dessert-themed.
When it comes to convenient and on-the-go packaging, standouts include La Colombe's self-heating coffee cans that were launched for its Draft Latte drink. The grab-and-go packaging format is ideal for commuters and ensures one's coffee stays hot while on the go. Another notable example is 'HUNU,' a universal reusable coffee cup that is collapsible and an eco-friendly alternative to disposable packaging.
Steeped and Counter Culture Coffee's single-serve coffee steeping bags round off this list and speak to consumers' growing desire for artisan coffee that is quick and easy to make at home. Each coffee steeping bag is filled with whole bean roasted and premium coffee and are available in a variety of flavors ranging from smoky to dessert-themed.
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