The conceptual Outer Sunset Brew cold coffee branding has been designed by Juliana Litt as a new take on canned beverage branding that takes a decidedly minimalistic approach.
The packaging consists of an aluminum can emblazoned with a gradient color aesthetic that conveys a high-end design that speaks to the premium product within. The product is clearly labeled on the front and back with ample information about the coffee within, which will enable shoppers to easily distinguish the one that will be suitable for their taste preferences. This includes tasting notes including the aroma, acidity, body, bitterness and aftertaste.
The conceptual Outer Sunset Brew cold coffee branding is also clearly labeled with the brew date to ensure the utmost attention to freshness.