Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,792 inspiring examples.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,975 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,975 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,792 cutting edge ideas.

26 Social Media Beer Campaigns

From Social Media Drinking Games to Digital Detox Beer Campaigns

— June 13, 2014 — Marketing
Alcohol is one of those products that will always sell itself, but the trick is to make sure your particular brand stands out in a sea of competitors and since tons of people are on Facebook, Twitter, Instagram or elsewhere online, fun beer social media campaigns are a great way to catch the eyes of a young audience.

A lot of the time, beer is branded to go hand-in-hand with fun social activities which comes naturally to social media because of the interactivity it enables. With Twitter alone, some of these examples show that doing something as following an account, using a specific hashtag or tweeting at another user can reward social media users with interesting things like money, knit sweaters or best of all, beer.
6.2
Score
Popularity
Activity
Freshness
26
Drink-Focused Location Apps
Drink-Focused Location Apps
Share What You’re Drinking and Where With the Elixr App
<
25
Virtual Vodka Visuals
Virtual Vodka Visuals
The Absolut Blank App Converts Your World into a Colorful Canvas
<
24
Headbanging Beer Campaigns
Headbanging Beer Campaigns
This Kingfisher Premium Promotion Rewarded Headbangers With Beer
<
23
Social Media Cab Services
Social Media Cab Services
Smirnoff Guardians Provides a Safe Ride Home
<
22
Intoxication-Activated Social Apps
Intoxication-Activated Social Apps
The LIVR App Only Works When the User is Under the Influece
<
21
Lottery Beer Taps
Lottery Beer Taps
Carlsberg Turned Bar Taps into Controllers for an Interactive In-Pub Game
<
20
Smartphone-Displaying Cups
Smartphone-Displaying Cups
The 'Cell Phone Holder Party Cup' Displays Your Device While You Drink
<
19
Socially Connected Drinks
Socially Connected Drinks
Bottoms Up to the PromoJam Social Media Cocktail Handbook
<
18
Social Game Shows
Social Game Shows
Hobgoblin's the Wheel of Misfortune Mischievously Celebrates Halloween
<
17
Customer-Controlled Happy Hours
Customer-Controlled Happy Hours
The Carlsberg HappyBeerTime Stint Revamps the Drinking Experience
<
16
Phone-Trapping Beer Glasses
Phone-Trapping Beer Glasses
The 'Offline Glass' Forces You to Choose Between Your Phone or Beer
<
15
Bribing Social Campaigns
Bribing Social Campaigns
This Newcastle Brown Ale Twitter Campaign Will Pay You $1 for Following
<
14
Social Media Suds
Social Media Suds
Buy a Round of Beer for Your Twitter Friends with Tweet-A-Beer
<
13
Beer-Gifting Apps
Beer-Gifting Apps
Budweiser's Buds for Buds App Lets You Send Out a Beer for Friends
<
12
Social Media Tribute Beers
Social Media Tribute Beers
The BrewDog #Mashtag Beer was Created by Twitter and Facebook Users
<
11
Fan Photo Beer Commercials
Fan Photo Beer Commercials
This Miller Lite Commercial Uses Facebook and Twitter Images from Fans
<
10
Immersive Beer Campaigns
Immersive Beer Campaigns
Heineken's 'The Guest of Honor' Production is Designed to Go Viral
<
9
Intentionally Awful Ads
Intentionally Awful Ads
Newcastle Brown's Beer Ad Campaign Wants to Badly Photoshop You into an Ad
<
8
Social Media Drinking Games
Social Media Drinking Games
Sh*tFacedbook Brings Networking Straight to Your Liver
<
7
Talking Beer Billboards
Talking Beer Billboards
Shock Top Brewing Co. Made This Interactive Talking Beer Ad
<
6
Social Media Story Charts
Social Media Story Charts
The Amstel Light Facebook Life Infographic Provides a Timeline
<
5
Social Media-Incorporated Cups
Social Media-Incorporated Cups
The Budweiser Buddy Cup Sends a Friend Request with Every Cheers
<
4
Scannable Beer Labels
Scannable Beer Labels
Digital IPA Offers a QR Code That Takes Drinkers to Brewing Instructions
<
3
Digital Detox Beer Campaigns
Digital Detox Beer Campaigns
This Amstel App Rewards People Who Stay Away from Their Smartphones
<
2
Instagram-Like Beer Ads
Instagram-Like Beer Ads
The Shiner Bock Campaign Focuses on Fun Everyday Moments
<
1
Spontaneous Party Campaigns
Spontaneous Party Campaigns
Heineken's Social Media Twitter Campaign Makes Holiday Parties Better
<