20 Beer Packaging Innovations

From Edible Beer Labels to Compostable Beer Can Holders

— March 20, 2019 — Marketing
These beer packaging innovations range from the conceptual Eco Six-Pack Ring -- a completely biodegradable solution that is crafted from barley and wheat materials -- to Yuengling's 1800s-style cans which were launched in celebration of the brand's 190th anniversary.

When it comes to sustainability, Corona's biodegradable six-pack rings stand out as a non-plastic solution that is made from waste and compostable materials. Another example that is both environmentally friendly and aesthetically pleasing is Vilkmergės ŽIemos Ale's edible label design. The beer brand's paper labels are replaced with a spiced, baked cookie treat which can be eaten by beer lovers while reducing waste in the long run.

Other beer packaging innovations to note include KEREL Beer's stubby glass bottles that are held together by cardboard and vintage-themed along with Devils Backbone Brewing Co's connected AR packaging which aims to tell an interactive story.
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18
Race Car Beer Cans
Race Car Beer Cans
NASCAR Boasts Limited Edition Busch Beer Cans Made Out of Kevin Harvick's Cars
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17
Literary-Inspired AR Labels
Literary-Inspired AR Labels
Up Front Brewery is Animating Its Moby Dick-Themed Beer Cans
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16
Fluted Beer Cans
Fluted Beer Cans
'Le Beck's' is an Elegant Limited-Edition Beer Packaged Like Champagne
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15
Collectible Beer Cans
Collectible Beer Cans
Schlafly Beer is Releasing Its Oyster Stout in Limited-Edition Packaging
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14
AR Craft Beer Packaging
AR Craft Beer Packaging
Devils Backbone Brewing Co. Launched Storytelling AR Packaging
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13
Celebratory Antiquated Beer Packaging
Celebratory Antiquated Beer Packaging
The Yuengling 1800s-Style Cans Mark the 190th Anniversary
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12
Cosmic Beer Programs
Cosmic Beer Programs
Vostok Space Beer Aims to be the Premier Brew For Space Travel
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11
Scaled-Down Beer Cans
Scaled-Down Beer Cans
Cass Beer is Now Available in Small Cans for Solitary Drinkers
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10
Mexico-Celebrating Beer Cans
Mexico-Celebrating Beer Cans
Dos Equis Collaborated with a Streetwear Brand on a Co-Branded Design
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9
World Cup-Branded Beers
World Cup-Branded Beers
The Budweiser FIFA World Cup Packaging Celebrates the 2018 Games
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8
Can-Shaped Beer Bottle Labels
Can-Shaped Beer Bottle Labels
The PangPang 'Can Release' Bottle Mimics a Different Kind of Package
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7
Stubby Beer Packaging
Stubby Beer Packaging
KEREL Beer Is Packaged in A Stubby Glass and Held Together by Cardboard
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6
Recyclable Beer Holders
Recyclable Beer Holders
Carlsberg's "Snap Pack" Uses Recyclable Glue to Hold Beer Cans Together
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5
Coaster-Integrated Beer Bottles
Coaster-Integrated Beer Bottles
The Dog and Fox Packaging Cleverly Integrates a Beer Coaster
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4
Anime-Inspired Beer Label Art
Anime-Inspired Beer Label Art
Hayao Miyazaki's Minimalist Redesign is for Niigata Prefecture Brew
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3
Anti-Plastic Beer Packaging
Anti-Plastic Beer Packaging
The Skinny Brands Skinny Lager is Being Repackaged for Music Festivals
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2
Edible Beer Labels
Edible Beer Labels
Vilkmergės ŽIemos Ale is Decorated with a Spice-Baked Treat
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1
Biodegradable Beer Can Packaging
Biodegradable Beer Can Packaging
These Corona Six-Pack Rings Are Alternatives to Plastic
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