Fitness and physical health have been increasingly dominating markets and consumers over the past few decades, and, as the April 2017 wellness trends show, interior health has recently been making a push in the same direction. Even just a decade ago, wellness consisted of little more than the self-help book craze. Though such literature still thrives, increased interest in wellness has led to a wide variety of new products.
Entire brick-and-mortar businesses have opened up as a response to consumer interest in wellness. Mark & Spencer, for example, has opened a series of 'Frazzled Cafes' devoted to discussing ideas around mental health.
Wellness can be more narrowly specific for certain groups, too. The Riveter in Seattle is a co-working space to help inspire and support working women.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
