The waist is one of the most appealing yet useful parts of the human body. On a woman, this is the curved area lying just above the hips, creating a natural shelf to both wear accessories and rest something useful. In males, the waist functions as a place to hang a tool belt or more of a necessity--to wear a strip of leather to hold up one’s pants.
Aware of the male attraction to this narrow area of a woman’s hourglass figure, females often draw attention to their waist with fashionable and slimming belts. This cluster has many such examples. Ruffles and origami-shaped fabric are popular, as are modern sharp-lined futuristic belts by Fleet Ilya.
Then there is the practical use of the waist--video game and purse-like belt buckles, hands-free dog walking devices and fabulous bum bags to carry all your must-haves without burdening oneself with a heavy handbag.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
