Trend cluster
Category

Workplace
Kitsch

Office decor moves toward quirky aesthetics for individual allure.

Fruit-Shaped Stationary SetsConcrete-Like Desk AccessoriesGeometric Office AccessoriesMunching Monster NotebooksColorful Stationery Sets

Trend

What is the Workplace Kitsch trend?

Workplace Kitsch: Seeking to add a personal touch to the workplace environment, employees are turning to comical stationery sets to showcase a sense of individuality. Opting for notepads and accessories that mimic everything from food to bathroom accessories, consumers are using humorous designs to not only make a statement, but also to create a more casual and welcoming office atmosphere.

Trend themes

Themes within the Workplace Kitsch trend

Three behaviours holding the trend together
01

Quirky Workplace Decor

Consumers are using humorous designs to create a more casual and welcoming office atmosphere.

02

Unique Office Accessories

Designers are creating unconventional desk supplies that double as playful decor elements.

03

Playful Stationery Sets

Stationery companies are producing products with designs based on fruit, monsters and other colorful themes.

Industry implications

What the Workplace Kitsch trend means for industry

Where the trend changes the playbook
For

Office Supplies

By offering quirky and unique alternatives to standard office supplies, brands can tap into a market of consumers looking to express their individuality in the workplace.

For

Graphic Design

Graphic designers can benefit from incorporating playful and whimsical elements into their branding and creative identity projects, which can inspire and engage potential clients.

For

Home Decor

As more people work from home, there is an opportunity for home decor brands to offer playful and colorful office items as part of their product line.

Workshop question

How can your company make its working environment a more welcoming and accommodating space for its employees?

Trend signals

Trend signals for Workplace Kitsch

Trend score 3.5 out of 10, from popularity 44%, activity 54%, freshness 8%.

Popularity44%
Activity54%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the Workplace Kitsch trend

6 featured examples from Jun 18, 2013 to Feb 27, 2015