Viral Springboard

Brands have been inspired by the viral Pokemon Go phenomenon

Implications - The Pokemon Go phenomenon has inspired brands to put out key enhancements to the game -- whether those are through conjoining the game with fitness initiatives or simplifying consumers' ability to play it. These extensions to the Pokemon Go brand have two benefits -- instant recognition that takes away the need to excessively market the products or services, and catering to the consumer desire for brands to take holistic approaches to enhancing their lifestyles -- even via the most unconventional platforms.
SCORE 8.3
Popularity
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Freshness
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42,405 Total Clicks
Jul 16 - Nov 17
Recent and Warm
Pop CultureTechArt & Design
Featured Examples
Game-Continuing Wearables - This Official Pokemon Go Wristband Allows Wearers to Play On the Go
SCORE 7.9
Hot 2,058 Clicks Pub: Jul 30, 16
Game-Continuing Wearables
This Official Pokemon Go Wristband Allows Wearers to Play On the Go
This Pokemon Go wristband is a wearable device that allows you to catch Pokemon on the go—even more so than the app. The Pokemon Go Plus is official merchandise that notifies the wearer if a... [More]
Game-Saving Helper Drones - The 'Pokedrone' Goes Where Pokemon Go Users Can't to Catch Pokemon
SCORE 7.9
Hot 3,945 Clicks Pub: Jul 14, 16
Game-Saving Helper Drones
The 'Pokedrone' Goes Where Pokemon Go Users Can't to Catch Pokemon
One of the most frustrating parts of Pokemon Go is that users can’t catch pokemon that are in places they would never go—or can’t even reach at all. Whether the augmented reality... [More]
Anime-Themed Fitness Apps - The PokeFit App is the Supplementary Fitness App for Pokemon Go Users
SCORE 5.7
Warm 607 Clicks Pub: Aug 2, 16
Anime-Themed Fitness Apps
The PokeFit App is the Supplementary Fitness App for Pokemon Go Users
For Pokemon Go players the PokeFit app can help users keep track of their daily fitness while playing the game. The PokeFit app is a supplementary platform that adds a fitness dashboard to the... [More]
Anime Chat Apps - 'GoChat' is a Companion Messenger for Pokemon Go
SCORE 6.3
Warm 319 Clicks Pub: Jul 15, 16
Anime Chat Apps
'GoChat' is a Companion Messenger for Pokemon Go
The augmented reality ‘Pokemon Go’ game has become a phenomenon that’s creating tons of business opportunities for brick-and-mortar stores and freelance developers like 28-year-old... [More]
Virtual Gaming Promotions - 'Pokemon Go Adventure Week' Offers Special Incentives to Players
SCORE 4.9
This Year and Average 155 Clicks Pub: May 17, 17
Virtual Gaming Promotions
'Pokemon Go Adventure Week' Offers Special Incentives to Players
Thursday May 18, 2017 marks the beginning of ‘Pokemon Go Adventure Week.’ The popular virtual game has been inspiring events with various themes for some time now—however, this is... [More]
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