Ideas
Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Books
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Overview
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes & Workshops
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Futurists
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
Internships
Grow your professional skillset in an award-winning workplace.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Learn why 97% of people rate it "the best innovation conference ever".
1-Day Innovation Events
Explore our 2019 tour dates and find the best city to inspire your team.
Custom Events
Bring Future Festival to your team or event with our custom programming.
Search our database of over 390,000 cutting edge ideas.
SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,236 more

Upscaling Breakfast

Breakfast brands set morning fare apart with upleveled ingredients

Implications - While breakfast has colloquially been referred to as the "most important meal of the day," it has rarely considered glamorous or sophisticated up until this point. Breakfast brands are leveraging the growing health movement as an opportunity to upscale the perception of the morning meal. Upleveled ingredients and sleek branding elevate breakfast from something routine and necessary to something rejuvenating and better-for-you, and all without sacrificing either convenience or on-the-go enjoyment.
5.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
8 Featured, 70 Examples:
85,412 Total Clicks
Date Range:
Sep 15 — Apr 18
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Convenient Muesli Cereal Cups
Convenient Muesli Cereal Cups
The New Bob’s Red Mill Muesli Cups are Packed with Whole Ingredients
The Bob’s Red Mill Muesli Cups have been amounted by the brand as a new lineup of breakfast products that will provide consumers with a way to maintain a healthy, active lifestyle. Available at... MORE
Gourmet Breakfast Sandwiches
Gourmet Breakfast Sandwiches
This Decadent Breakfast Sandwich Features High-End Ingredients
Dominique Ansel is teaming up with Wylie Dufresne to design a decadent breakfast sandwich made up of high-end ingredients. Although Dominique Ansel is famous for crafting sweet treats such as the... MORE
Upscale Fast Food Breakfasts
Upscale Fast Food Breakfasts
Burger King UK Released a High-End Breakfast Menu
Burger King UK has released a delicious new breakfast menu that offers a high-end selection. New additions to the menu are a series of ‘Croissan’wiches,’ filled with delicious things... MORE
Buttery Brioche Breakfast Sandwiches
Buttery Brioche Breakfast Sandwiches
Panera Bread Now Sells Three New Gourmet Breakfast Sandwiches
For those who are looking for a more refined take on the traditional breakfast sandwich, Panera Bread is now offering three new gourmet Brioche Breakfast Sandwiches. Made with buttery French bread,... MORE
Fresh-Cracked Egg Sandwiches
Fresh-Cracked Egg Sandwiches
Einstein Bros. is Offering Two Fresh Breakfast Sandwich Options
In an effort to cater to the growing demand for morning meal options at fast food restaurants, Einstein Bros. is offering two new fresh breakfast sandwich combinations. Unlike chains that rely on a... MORE
Kefir-Based Overnight Oats
Kefir-Based Overnight Oats
The Simply Simple Kefir Overnight Oats Come in Pots with a Spork
Early into the new year, A&M Gourmet Foods launched its ready-to-eat Kefir Overnight Oats, which were voted the most innovative product at the GIC 2017 Trade Show. The ready-to-eat breakfast... MORE
Baguette-Style Bagels
Baguette-Style Bagels
ACE Bakery's New Baguette Bagel Puts an Artisan Twist on the Classic Bagel
Earlier this year, ACE Bakery expanded its line of ever-popular breads and baguettes to introduce the new Baguette Bagel. With light and airy interior of a bagel and a crispy crust of a fresh... MORE
Drinkable Goat's Milk Yogurts
Drinkable Goat's Milk Yogurts
This Yogurt-Based Drink Provides a Portable Breakfast Solution
The ‘Hidden Valley Creamery’ is producing an organic yogurt-based drink that is made from goat’s milk. Although there are many other drinkable yogurts on the market, the majority... MORE

Related Trend Reports & Custom Market Research

Related Examples

Freshly Prepared Morning Sandwiches
Freshly Prepared Morning Sandwiches
The New Panera Bread Breakfast Sandwiches are Made-to-Order
Breakfast-Themed Alarm Tones
Breakfast-Themed Alarm Tones
Einstein Bros.'s New Wake-Up Tones Mimic Morning Breakfast Essentials
Hot Chili Cream Cheeses
Hot Chili Cream Cheeses
Bruegger’s Bagels' New Sandwiches Feature Sriracha Honey Cream Cheese
Avocado-Topped Breakfast Meals
Avocado-Topped Breakfast Meals
The Einstein Bros. No Yolk Breakfast Sandwich is a Lighter Option
Folded Breakfast Sandwiches
Folded Breakfast Sandwiches
The New Taco Bell Stackers are Priced at Just $1 Each
play_circle_filled Flavored Ready-to-Eat Oats
Flavored Ready-to-Eat Oats
MUSH's Healthy Overnight Oats are Cold-Soaked and May Be Served Cold
Low-Cost Folded Breakfast Sandwiches
Low-Cost Folded Breakfast Sandwiches
The New Jack in the Box Breakfast Pockets are Easy to Enjoy
Portable Artisanal Breakfast Sandwiches
Portable Artisanal Breakfast Sandwiches
The Tim Horton's Breakfast Menu Has Tasty New Offerings
Individual Low-Calorie Ice Creams
Individual Low-Calorie Ice Creams
The FRUDOZA Brand Offers Health-Conscious Snacks
Breakfasty Doughnut Sandwiches
Breakfasty Doughnut Sandwiches
Day 'N Nite Bites New Sandwich is a Decadent Morning Treat
Overnight Oats Cups
Overnight Oats Cups
The New Quaker Overnight Oats Make for a Great Grab-and-Go Breakfast
Campfire Dessert Bagels
Campfire Dessert Bagels
The Thomas' S'mores Mini Bagels are a Sweet Summertime Treat
Colorfully Galactic Bagels
Colorfully Galactic Bagels
The Creators of the Rainbow Bagel Made a New Eye-Catching Baked Good
Meat-Wrapped Toaster Pastries
Meat-Wrapped Toaster Pastries
These Bacon Fried Pop Tarts Come With Extra Frosting and Sprinkles
Modernized Baby Food Pouches
Modernized Baby Food Pouches
Bubs Organic Has Rebranded to Better Appeal to Its Target Audiences
Caffeinated Morning Bagels
Caffeinated Morning Bagels
Einstein Bros Bagels' 'Espresso Buzz Bagel' is Infused with Caffeine
Triple-Meat Breakfast Sandwiches
Triple-Meat Breakfast Sandwiches
The Hardee's Aporkalypse Breakfast Biscuit Sandwich is Indulgent
Seasoned Pizza Bagels
Seasoned Pizza Bagels
Thomas' Newest Flavored Bagel is Made with Classic Pizza Seasonings
Modernized Muesli Packaging
Modernized Muesli Packaging
This Snack Brand Decided to Redesign One of Its Classics
No-Heat Overnight Oats
No-Heat Overnight Oats
This Nutritious Oats Require Very Little Effort to Make
Fitness-Focused Muesli Branding
Fitness-Focused Muesli Branding
Evoke Brands Its Organic Healthy Muesli as 'Athlete Fuel'
Watercolor Muesli Packaging
Watercolor Muesli Packaging
The Seven Sundays Breakfast Muesli Lineup is Made with Premium Grains
Sprouted Grain Granolas
Sprouted Grain Granolas
Bakery On Main's New Granolas are Made with Sprouted Ancient Grains
Single-Serve Muesli Packets
Single-Serve Muesli Packets
Evoke's Grab-and-Go Muesli is Made for Eating on the Run
Pie-Flavored Oatmeal Recipes
Pie-Flavored Oatmeal Recipes
This Pumpkin Pie Overnight Oats Recipe Also Include Chia Seeds
Yogurt-Based Oatmeal Cups
Yogurt-Based Oatmeal Cups
Yoplait's New Plenti Oatmeal Cups are Made with Greek Yogurt
Salted Caramel Bagel Flavors
Salted Caramel Bagel Flavors
Thomas' Salted Caramel Bagels are a Sweet and Salty Breakfast Option
Organic Muesli Packets
Organic Muesli Packets
The New Organic Happy Muesli Snacks Provide a Healthy Cereal Alternative
play_circle_filled DIY Oatmeal Campaigns
DIY Oatmeal Campaigns
Quaker Launched a New Campaign to Teach Consumers How to Make Overnight Oats
Mediterranean Bagel Menus
Mediterranean Bagel Menus
Bruegger's Bagels' New Summer Menu Features Mediterranean Ingredients
Single-Serve Breakfast Bars
Single-Serve Breakfast Bars
Seven Sundays' Muesli Squares Serve as a Grab-and-Go Breakfast Option
Dippable Pull-Apart Bagels
Dippable Pull-Apart Bagels
The New Twist N' Dip Bagel Puts an Interactive Twist on Breakfast
Grilled Bagel Sandwiches
Grilled Bagel Sandwiches
The Italiano Grilled Bagel Sandwich Puts a Twist on Lunchtime Favorite
Omelet-Topped Breakfast Sandwiches
Omelet-Topped Breakfast Sandwiches
The New Dunkin' Donuts' Sandwiches Feature More Eggs
Premium Ingredient Breakfast Sandwiches
Premium Ingredient Breakfast Sandwiches
These Breakfast Sandwiches are Served on English Muffins
Pretzel-Based Breakfast Sandwiches
Pretzel-Based Breakfast Sandwiches
The Pretzel Breakfast Sandwich is Served on a Soft Pretzel Roll
Convenience Store Breakfast Sandwiches
Convenience Store Breakfast Sandwiches
The New Hot Sandwiches from 7-Eleven are Made for Breakfast
Spicy Coffee Shop Sandwiches
Spicy Coffee Shop Sandwiches
This Shop Now Offers Two New Spicy Breakfast Sandwiches
Holiday-Themed Bagels
Holiday-Themed Bagels
This Chain is Now Offering a Festive Bagel Inspired by a Seasonal Dessert
Cinnamon Bun Oatmeal
Cinnamon Bun Oatmeal
This Overnight Oats Recipe Takes Inspiration From a Seasonal Dessert
Ghoulish Pancake Designs
Ghoulish Pancake Designs
These Buttermilk Pancakes are Decorated with Spooky Halloween Faces
Savory Breakfast Cakes
Savory Breakfast Cakes
This Sweet and Savory Morning Muffin is Topped with a Runny Fried Egg
Fast Food Gourmet Toast
Fast Food Gourmet Toast
This Avocado Sandwich is the Latest Breakfast Offering at McDonald's Japan
Halloween-Themed Breakfast Pastries
Halloween-Themed Breakfast Pastries
These Spooky Breakfast Treats are Stuffed with a Sweet Filling
French Toast Sandwiches
French Toast Sandwiches
The Carl's Jr Breakfast Panini Features Cinnamon Swirl French Toast
Colorful Rainbow Bagels
Colorful Rainbow Bagels
These Unusual Bagels are Slathered with Funfetti-Style Cream Cheese
Chocolatey Pumpkin Milkshakes
Chocolatey Pumpkin Milkshakes
This Frozen Dessert is Infused with Chocolate Cookie Pieces
Spiced Pumpkin Oats
Spiced Pumpkin Oats
This Overnight Porridge Breakfast Meal is Ideal for the Fall Season
Breakfast Burger Hybrids
Breakfast Burger Hybrids
Burger King New Zealand Added a Decadent Breakfast Sandwich to Its Menu
Spooky Halloween Burgers
Spooky Halloween Burgers
These Black Burger Buns are Featured on Burger King's New Halloween Menu
Brand Unity Burgers
Brand Unity Burgers
Burger King Enlisted the Help of Other Restaurants for a Peace Day Burger
play_circle_filled Vintage Fast Food Wines
Vintage Fast Food Wines
Spain Celebrates Burger King's 40th Anniversary with 'Whopper Wine'
play_circle_filled Hawaiian Breakfast Sandwiches
Hawaiian Breakfast Sandwiches
The EggSlut Eatery Makes Cheese-Free Egg Sandwiches
Avocado Breakfast Sandwiches
Avocado Breakfast Sandwiches
This Healthy English Muffin Sandwich Features Creamy Avocado
Summertime Breakfast Sandwiches
Summertime Breakfast Sandwiches
This Easy English Muffin Breakfast Uses Seasonal Summer Produce
Superfood-Infused Vegan Shakes
Superfood-Infused Vegan Shakes
'Komplete' is a Healthy and Tasty Drinkable Meal Replacement
Portable Milk Pouches
Portable Milk Pouches
Gostyn Appeals to Kids and Parents with a Portable Packaging System
Granola-Infused Yogurt Drinks
Granola-Infused Yogurt Drinks
'Slingshot' Beverages Combine a Drinkable Yogurt with a Granola Shot
Probiotic Protein Drinks
Probiotic Protein Drinks
Powerful Yogurt Features Chocolate, Vanilla and Acai Flavors
Indian Yogurt Drinks
Indian Yogurt Drinks
The New Drink from DAHlicious Lets You Enjoy Traditional Indian Lassi
Spicy Beer Cheese Bagels
Spicy Beer Cheese Bagels
This Cheddar Bagel is at Coachella's Yeastie Boys Bagels Food Truck
Hybrid Breakfast Sandwiches
Hybrid Breakfast Sandwiches
This Cinnamon French Toast Breakfast Sandwich Blends Sweet & Savory
Sweetly Savory Sandwiches
Sweetly Savory Sandwiches
Sonic Introduces the French Toaster Breakfast Sandwich to Its Menu
Cheesy Breakfast Sandwiches
Cheesy Breakfast Sandwiches
This Grilled Cheese Breakfast Sandwich from Carl's Jr. is Comforting
Energizing Fruit Drinks
Energizing Fruit Drinks
These Mountain Dew Kickstart Drinks Have a Base of Coconut Water
Savory Quinoa Drinks
Savory Quinoa Drinks
NUWI Quinoa Snacks Take the Form of Beverages
Healthful Meal Replacement Drinks
Healthful Meal Replacement Drinks
Superfood-Loaded Ambronite Packs Are Equivalent to a Full Meal
Fruity Breakfast Sandwiches
Fruity Breakfast Sandwiches
Dunkin Donuts Gets a Breakfast Menu with Chicken Apple Sausage
Dessert Breakfast Sandwiches
Dessert Breakfast Sandwiches
Dunkin' Donuts's New Donut Breakfast Sandwich is Sweet and Savory
Soda-Inspired Breakfast Beverages
Soda-Inspired Breakfast Beverages
The Mountain Dew Kickstart Hopes to Replace Coffee and Tea