Category
Tech
Delegated Interfaces
Trend cluster
Category
Streamlined
Freelance
Businesses streamline freelancing opportunities and lifestyles.
2.5
Trend score
Trend
What is the Streamlined Freelance trend?
Streamlined Freelance: Brands are now accommodating consumers who make their own work schedules, and are providing them with services that streamline and enhance the various processes they experience as freelancers. These services connect freelancers to networking opportunities, work spaces and payment apps – all of which have designs centralized around flexible work schedules. This emerging work culture is a reactionary response to the inflexible nature of employment in North America that has long been the norm, and is led by younger generations seeking the freedom to work without it detracting from their accustomed lifestyles.
Trend themes
Themes within the Streamlined Freelance trend
Three behaviours holding the trend together01
Freelancer Payment Platforms
Payment processing platforms like PayNinja will continue to grow and evolve, with potential for partnerships with other freelancing services.
02
Coworking Space-Finding Apps
Location-based apps like CwSpots will become more popular, allowing remote workers to easily find work spaces and contribute to a growing sharing economy.
03
Nomad-Connecting Social Platforms
With the rise of digital nomads, there is potential for further development of platforms like Knowmad Life, offering a community for remote workers and a means for travel and job opportunities.
Industry implications
What the Streamlined Freelance trend means for industry
Where the trend changes the playbookFor
Freelancer Payment Processing
Companies like PayNinja signal a growing demand for secure and simplified payment processing for freelancers, driving innovation in the fintech industry.
For
Coworking and Shared Workspaces
The need for coworking and shared workspaces continues to grow, with potential for partnerships between companies like Airbnb and WeWork, fueling growth in the real estate industry.
For
Social Networking for Remote Workers
As the number of remote and digital nomad workers increases, there is potential for further development of social networking and community building platforms, driving innovation in the tech industry.
Workshop question
How can your brand better accommodate those seeking flexible work schedules?
Trend signals
Trend signals for Streamlined Freelance
Trend score 2.5 out of 10, from popularity 40%, activity 26%, freshness 8%.
Popularity40%
Activity26%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Evidence
Examples of the Streamlined Freelance trend
6 featured examples from Sep 26, 2017 to Jan 12, 2018CategoryBusiness
Office Space Rental Services
Airbnb and WeWork are Helping Traveling Professionals Find an Office
Opportunity for hospitality companies to expand their services by offering temporary office space rentals to traveling professionals.
CategoryTech
Freelancer Workspace Locators
'WorkClub' Provides Remote Workers with Access to Ideal Work Spaces
Co-working spaces can leverage the demand for remote workspaces by partnering with platforms like 'WorkClub' to offer flexible memberships.
CategoryTech
Nomad-Connecting Social Platforms
'Knowmad Life' is a Network for Connecting Digital Nomads
Providing services and products for digital nomads to make remote work/life easier.
CategoryTech
Data-Tracking Freelancer Apps
The 'Freework' App Tracks Workflow to Satisfy Clients
Freelance marketplace companies should invest in creating innovative tools to further support their freelancers
CategoryTech
Coworking Space-Finding Apps
'CwSpots' Connects Freelancers to the Best Spots for Working Remotely
The coworking space-finding app trend offers opportunities for innovative workspace management solutions that cater to the needs of freelancers and remote employees, enabling effi…
CategoryTech
Freelancer Payment Platforms
'PayNinja' Saves Time, Money and More with a Streamlined Process
There is an opportunity to develop improved management systems for freelancers and businesses that offer more than just payment processing.
