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Ocular Alleviation

Tech and design merge to offer solutions to eye strain

Implications - Brands are now creating products that alleviate eye strain induced by technology – which often leads to dryness, blurred vision and headaches. By merging design with tech, or tech-focused solutions, these brands are able to establish themselves in a fast-emerging market. The consumer benefit comes in the form of health enhancement, offering a viable option for those who are unable to "unplug" due to professional responsibilities.
Workshop Question - How can your brand offer viable solutions to the consequences that consumers' various responsibilities trigger?
3.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 54 Examples:
138,605 Total Clicks
Date Range:
Dec 16 — Dec 17
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Ocular Fatigue Massage Masks
Ocular Fatigue Massage Masks
The Vortix Eye Massager Alleviates Tension and Strain
The Vortix Eye Massager has been designed to offer an effective way to alleviate the pain and discomfort that can be experienced in your eyes from hours staring at a screen, driving or reading.... MORE
Protective Computer Eyewear
Protective Computer Eyewear
'Gunnar Enigma' Glasses Shield Consumers' Eyes from Harmful Screens
Whether for work or for pleasure, many people spend the majority of their days looking at various screens, and the ‘Gunnar Enigma’ glasses are specifically designed to ease the strain... MORE
Eye Strain Relief Kits
Eye Strain Relief Kits
The 'PupilBox' Anti-Blue Light System Protects and Refreshes Eyes
Anyone who has suffered from digital eye strain knows how uncomfortable it can be, so the ‘PupilBox’ anti-blue light system is intended to offer a way to protect against it and even... MORE
Eye Strain-Alleviating Glasses
Eye Strain-Alleviating Glasses
'EXYRA' Digital Eye Strain Glasses Alleviate Exposure to Blue Light
Those who find that their exposure to blue light is causing them issues or who are looking to avoid such problems can make use of the ‘EXYRA’ glasses as a preventative measure. Stylishly... MORE
Stylish Strain-Preventing Glasses
Stylish Strain-Preventing Glasses
The Felix Gray 'Kepler' Computer Glasses Block Out Blue Light
A growing percentage of computer users are experiencing digital eyestrain that can cause vision problems and headaches, so new preventative equipment like the Felix Gray ‘Kepler’ glasses... MORE
Computer-Friendly Lamps
Computer-Friendly Lamps
The BenQ e-Reading LED Computer Lamp is Ideal for Digital Professionals
The majority of lamps on the market aren’t very good for use around technology, so the BenQ e-Reading LED Computer Lamp is intended to change this. Purported as the world’s first desk... MORE
Personal Eye Care Systems
Personal Eye Care Systems
'Sight Cue' Functions as an Eye Care Assistant for Computer Users
‘Sight Cue’ is a personal eye care assistant for computer users who wish to take greater measures to avoid symptoms of using digital devices for prolonged period of time such as dry eyes,... MORE

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