Soothing Jelly

Jelly-based cosmetics become the go-to for sensitive skin

Implications - Skincare brands are offering jelly-based cosmetics that are perfectly formulated for those with sensitive skin. The moisturizing properties of jelly, as well as its relatively cool temperature, is able to soothe the skin in matters of cleansing and moisturizing more effectively than its liquidy counterparts. The products cater to consumers who prioritize self care, while optimizing functionality and consumer experience.

Workshop Question - How can your brand optimize experience for its consumers that require specialized attention?
SCORE 4.7
Popularity
Activity
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Megatrends
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41,830 Total Clicks
Jun 17 - Dec 17
Mild
FashionCosmetics
Featured Examples
Jelly Based Charcoal Cleansers - boscia's Jelly Ball Cleanser is Ideal for Any Skin Type
SCORE 6.1
Warm 1,383 Clicks Pub: Jun 1, 17
Jelly Based Charcoal Cleansers
boscia's Jelly Ball Cleanser is Ideal for Any Skin Type
The preservative-free skincare brand boscia is becoming increasingly known for its charcoal-based beauty products, and one of its newest is the brand’s Jelly Ball Cleanser. The unique... [More]
Jelly Textured Face Masks - Lush's Jelly Face Masks Offer a Distinct and Playful Texture
SCORE 4.4
Average 1,144 Clicks Pub: Sep 19, 17
Jelly Textured Face Masks
Lush's Jelly Face Masks Offer a Distinct and Playful Texture
Known for its uniquely innovative skincare products among other things, the Lush Cosmetics brand recently released a collection of jelly face masks that are made from high quality, natural... [More]
Ginger-Based Jelly Masks - First Aid Beauty's New Mask Clears and Brightens the Skin
SCORE 4.7
Average 401 Clicks Pub: Dec 4, 17
Ginger-Based Jelly Masks
First Aid Beauty's New Mask Clears and Brightens the Skin
The skincare and makeup brand First Aid Beauty is offering a new mask that comes in the form of a cooling jelly. The Hello FAB Ginger & Turmeric Vitamin C Jelly Mask is packed with nutrient-... [More]
Moisturizing Jelly Ball Cleansers - The Tsubaki Jelly Ball Cleanses and Hydrates the Skin
SCORE 4.2
Average 257 Clicks Pub: Nov 18, 17
Moisturizing Jelly Ball Cleansers
The Tsubaki Jelly Ball Cleanses and Hydrates the Skin
boscia’s Tsubaki jelly ball is a distinctly textured cleansing product that is being offered by the brand in limited quantities. The brand previously released a charcoal-based jelly ball... [More]
Eye-Hydrating Jellies - Estee Lauder's Radiant Eye Jelly Brightens Skin's Appearance
SCORE 2.9
Mild 229 Clicks Pub: Jul 4, 17
Eye-Hydrating Jellies
Estee Lauder's Radiant Eye Jelly Brightens Skin's Appearance
The Estee Lauder Brand has released its Nutritious Vitality8 Radiant Eye Jelly, a uniquely formulated product that aims to enhance the texture and appearance of the skin that surrounds the eye.... [More]
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