Soothing Activation

Installations and pop-up experiences prioritize calming designs

Implications - Brands and artists are creating installations that evoke a sense of calm, and are typically placed in urban environments where stress and activity tend to be the norm. These installations focus on experience over sales, and connect due to their ability to offer urban consumers an escape from their day-to-day rituals.

Workshop Question - Conceptualize a mood-focused installation based on your brand identity.
SCORE 9
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60,701 Total Clicks
Mar 19 - Jun 19
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Featured Examples
Multi-Sensory Forest Installations - SHISEIDO and teamLab Created the 'S E N S E' Installation
SCORE 9.6
This Quarter and Viral 2,266 Clicks Pub: May 14, 19
Multi-Sensory Forest Installations
SHISEIDO and teamLab Created the 'S E N S E' Installation
At Singapore’s Jewel Changi Airport, SHISEIDO collaborated with Tokyo-based teamLab on an immersive forest installation design to awaken the senses. S E N S E is an installation that is... [More]
Breath-Based AR Experiences - Yakult's Magic Mirror Activation Explores the Science of Breathing
SCORE 9.5
This Quarter and V. Hot 3,871 Clicks Pub: Apr 25, 19
Breath-Based AR Experiences
Yakult's Magic Mirror Activation Explores the Science of Breathing
To share its message on the Science of Wellbeing, Yakult is diving into its first foray into AR experiences with the augmented reality Magic Mirror. The activation offers an experiential way for... [More]
Uplifting Digital Billboards - Clear Channel & Affairs Teamed Up to Create the Emotional Art Gallery
SCORE 8.4
This Quarter and Hot 1,540 Clicks Pub: Mar 27, 19
Uplifting Digital Billboards
Clear Channel & Affairs Teamed Up to Create the Emotional Art Gallery
The Emotional Art Gallery is a series of digital billboards that are meant to bring a smile to the faces of passers-by. The project is initiated by outdoor media company Clear Channel and design... [More]
Calmly Immersive Sound Experiences - Sonos and Google Bring Consumers a Multi-Room Experience
SCORE 7.5
Recent and Warm 167 Clicks Pub: Jun 21, 19
Calmly Immersive Sound Experiences
Sonos and Google Bring Consumers a Multi-Room Experience
An immersive sound experience was arranged through a partnership between Sonos and Google Assistant. The event was held in New York City and visitors had the opportunity to attend the sensation for... [More]
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