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SAMPLE CONSUMER INSIGHTS - Subscribe to access 9,224 more

Soda Beauty

Baking soda is an increasingly popular ingredient in packaged skincare products

Trend - A popular ingredient in DIY skincare remedies, baking soda is gaining popularity with brands who are recognizing its effectiveness in cleansing—from cleaning out pores to preventing future acne breakouts.

Insight - Historically, individuals have approached everything—from health problems to skincare concerns—with a combination of natural at-home remedies and professional consultations. In today's context, the Internet allows consumers to browse and learn about global wellness trends in both commercial and personal settings. As many are prioritizing convenience in this space, they turn to brands for desired natural remedies, in order to not spend time at home making them from scratch.
Workshop Question - Conceptualize a DIY remedy that your brand can recreate.
4.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 26 Examples:
17,842 Total Clicks
Date Range:
Apr 19 — Jan 21
Trending:
This Month and Untested
Consumer Insight Topics:

Featured Examples

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