Category
Art & Design
Oven Aesthetics
Trend cluster
Category
Simple
Sensor
Connected flood sensors feature streamlined designs for peace-of-mind.
3.9
Trend score
Trend
What is the Simple Sensor trend?
Simple Sensor: Smart water sensors are increasingly designed to prioritize simplicity in design and function. Rather than creating a device that can do it all--plug-and-play, single-function sensors aim to streamline and restore a path to security for consumers living in at-risk communities.
Insight
The consumer insight behind the Simple Sensor trend
With climate change's impact on rising water levels, hurricanes and other weather-related disasters, consumers in certain regions are at a much higher risk for issues like property damage. Brands that are able to offer some warning, or relief, so consumers can get ahead of potential damage are increasingly important as climate change progresses.
Trend themes
Themes within the Simple Sensor trend
Three behaviours holding the trend together01
Streamlined Smart Water Sensors
Smart water sensors that prioritize simplicity in design and function are increasingly in demand to offer warning and relief for consumers living in at-risk communities as climate change progresses.
02
Voice Assistance for Leak Detection
Water sensors compatible with voice assistants like Google Assistant offer the opportunity for homeowners to save themselves money by allowing for updates on their phone and voice alerts being sent.
03
Design-Focused Smart Water Sensors
Multi-functional smart water sensors like Grohe SENSE that can detect leaks, detect possible frost risks and dangerously high levels of humidity through beeping sounds, lights, and coordinating apps become increasingly coveted in tech-forward homes.
Industry implications
What the Simple Sensor trend means for industry
Where the trend changes the playbookFor
Smart Home Technology
Smart home technology encompasses a vast range of products for automated tasks such as lighting control, smoke detection, and water leak detection.
For
Homeowners and Property Insurance
Homeowners and property insurance providers benefit from demanding more innovative solutions to offer peace-of-mind to consumers living in at-risk communities as climate change increases the risk of property damage.
For
Environmental technology and Sustainability
The need for water management devices like wireless leak detectors that do not require hubs and are powered by AAA batteries increases interest in environmental technology and sustainability.
Workshop question
How does increased functionality impact the usability of your offering?
Trend signals
Trend signals for Simple Sensor
Trend score 3.9 out of 10, from popularity 63%, activity 47%, freshness 8%.
Popularity63%
Activity47%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
South America
Africa
Evidence
Examples of the Simple Sensor trend
4 featured examples from Feb 26 to May 15, 2019CategoryArt & Design
Design-Forward Smart Water Sensors
Grohe SENSE Can Sense Humidity, Water Leaks and Frost Risks
The smart home technology industry can leverage design-friendly smart water sensors like Grohe SENSE to capitalize on the growing demand for convenient and intelligent home monito…
CategoryArt & Design
Voice Assistant Water Sensors
D-Link's WiFi Water Sensor is Compatible with Google Assistant
Integration of the technology with home security systems highly relevant to offer a comprehensive security solution for homeowners.
CategoryEco
Mobile-Compatible Flood Sensors
The Fibaro Flood Sensor is Compatible with Apple's HomeKit
Smart home technology companies can benefit from the popularity of devices like the Fibaro Flood Sensor by investing in developing innovative water detection products.
CategoryArt & Design
Convenience-Focused Wireless Leak Detectors
Sencentric's SimpleSENCE is Easy-to-Use and Efficient
Home automation companies can leverage wireless leak detection devices to expand their service offerings and create more efficient and convenient smart home solutions.
