Shareable Play

Board games integrate social media-friendly elements to boost popularity

Implications -In the social media age, consumers view their personalities more as personal brands, making them acutely aware of how the products they consume fit into their image of self. Combine this with the rise of the Experience Economy -- the idea that memorable experiences are more valuable than material goods -- and a boost in self-aware, social media-friendly play can be seen. Board games that boast a bit of novelty satisfy both needs by providing a group experience that is friendly for social media sharing.
SCORE 5.3
Popularity
Activity
Freshness
Megatrends
Patterns
10,581 Total Clicks
Feb 17 - May 17
This Quarter and Mild
LifestyleToysLife-Stages
Featured Examples
Zombie Domination Board Games - The 'Zombie Tsunami' Party Board Game Has Players Form Undead Hordes
SCORE 5.8
This Quarter and Warm 185 Clicks Pub: May 10, 17
Zombie Domination Board Games
The 'Zombie Tsunami' Party Board Game Has Players Form Undead Hordes
The ‘Zombie Tsunami’ party board game has players partake in a domination-style of play to lead their own horde of zombies around the city in order to gain more control than their... [More]
Freestyle Rapping Games - The 'Vers' Card Game Lets Players Partake in Freestyle Raps
SCORE 5.8
This Quarter and Warm 130 Clicks Pub: May 10, 17
Freestyle Rapping Games
The 'Vers' Card Game Lets Players Partake in Freestyle Raps
Board games are ideal for breaking the ice at gatherings and parties, and the ‘Vers’ card game aims to take things to the next level by having players create their very own freestyle rap.... [More]
Gesture-Based Card Games - 'Happy Salmon' is a Quirky, Fast-Paced Game of Fist Bumps and High-Fives
SCORE 3.8
This Year and Mild 215 Clicks Pub: Feb 24, 17
Gesture-Based Card Games
'Happy Salmon' is a Quirky, Fast-Paced Game of Fist Bumps and High-Fives
At the annual Toy Fair in NYC, North Star Games unveiled a quirky new gesture-based card game called ‘Happy Salmon.’ The premise of the game is to discard one’s cards by... [More]
Disappearing Pen Games - Kevin and Jules of PLP TV Played 'Pass the Pen' for Their Viewers
SCORE 5.2
This Quarter and Warm 93 Clicks Pub: May 11, 17
Disappearing Pen Games
Kevin and Jules of PLP TV Played 'Pass the Pen' for Their Viewers
PLP TV, a YouTube channel that focuses on challenges and product reviews, uploaded a video that shows Kevin and Jules playing a game called ‘Pass the Pen.’ The two roll the dice and... [More]
Quantcast