Category
Business
Assisted Conversion
Trend cluster
Category
Semi-Private
Travel
Companies are boasting private & semi-private flights for the post-COVID era.
5.0
Trend score
Trend
What is the Semi-Private Travel trend?
Semi-Private Travel: Airlines, resorts, and travel-related brands are planning for private or semi-private flights. While before such experiences have been considered luxurious, in the post-COVID era, these services seem more like a necessity for comfort.
Insight
The consumer insight behind the Semi-Private Travel trend
Due to the COVID-19 pandemic and the government-imposed restrictions that have been in effect for many months, consumers have altered their habits and interactions for the sake of safety. As countries gradually reopen and the economy attempts a re-start, individuals are remaining wary and anxious in their surroundings. In order to feel comfortable, safe, and at ease, consumers are looking for more intimate services.
Trend themes
Themes within the Semi-Private Travel trend
Three behaviours holding the trend together01
Semi-Private Travel
Companies are offering private or semi-private flights as a necessity for comfort for individuals who are anxious about their surroundings due to the COVID-19 pandemic.
02
Contactless Boarding
Companies are redesigning air travels to offer semi-private flights with contact-free boarding that allows travelers to skip long lineups in terminals and support social distancing measures as they ease back into travel in the post-COVID era.
03
Private Passenger Drones
The COVID-19 pandemic has led to the creation of innovative private passenger drones as a transportation solution for urbanites to get around easily and comfortably in urban environments.
Industry implications
What the Semi-Private Travel trend means for industry
Where the trend changes the playbookFor
Airlines
Airlines can offer semi-private or private flights to cater to the needs of anxious travelers in the post-COVID era.
For
Luxury Travel
Luxury travel companies can offer customizable private flights that provide luxurious, streamlined travel experiences that match consumer schedules and preferences.
For
Transportation
Transportation companies can innovate to provide innovative private passenger drones as a transportation solution for urbanites to get around easily and efficiently in urban environments.
Workshop question
How can your brand ease anxiety for consumers in the post-COVID era?
Trend signals
Trend signals for Semi-Private Travel
Trend score 5.0 out of 10, from popularity 76%, activity 64%, freshness 10%.
Popularity76%
Activity64%
Freshness10%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Semi-Private Travel trend
4 featured examples from Jan 7 to Nov 3, 2020CategoryEco
Private Passenger Drones
The Conceptual 'KITE' Drone Offers Space for Four Passengers
The transportation industry can explore developing and investing in passenger drone technology as a new mode of transportation to cater to urbanites' needs.
CategoryWorld
Semi-Private Flight Services
Areo Offers First-Class-Only Flights with Contact-Free Boarding
Disruptive innovation opportunity: Transform the aviation industry by introducing semi-private flight options and enhancing the overall passenger experience.
CategoryWorld
Private Jet Experiences
Natty Light Debuts the 'Flight to Nowhere' to Quench Travel Desires
Travel and hospitality industries can leverage virtual travel experiences, unique staycations, and branded experiences to cater to consumers' needs and desires during the pandemic.
CategoryBusiness
Customizable Private Flights
Aman Resorts International Launched a Luxury Private Jet Service
The luxury travel industry can leverage Aman Resorts International's customizable private flight service to cater to affluent customers seeking unique and exclusive travel experie…
