Contemporary holiday fare incorporates spicy and sweet flavor profiles
Implications - Flavor fusions are becoming commonplace as the food and beverage industry continues to cater to more experimental tastes. Traditional autumnal flavors are being updated with spicy, smoky flavors that renew classic holiday dishes. This shift speaks to the importance of modernizing traditions to stay on par with current taste preferences.
Workshop Question - What small tweaks can you make to your traditional offerings to reignite consumer excitement?
Trend Themes
1. Spicy-sweet Flavors - The fusion of spicy and sweet flavors has become commonplace as consumers look for more experimental tastes in traditional holiday dishes, presenting opportunities for the creation of new recipes and ingredients that cater to this growing trend.
2. Seasonal-flavored Spirits - The trend of creating seasonal-flavored spirits, such as hot cross bun gin and sweet pumpkin-flavored salsas, presents an interesting opportunity for the alcohol and food industries to experiment with different flavors and ingredients, creating unique and exciting products that cater to changing tastes.
3. Colorful Holiday Beverages - The trend of creating colorful holiday beverages, such as vibrant Halloween cocktails, presents an opportunity for bars and restaurants to create visually striking drinks that are perfect for special occasions and holiday celebrations.
Industry Implications
1. Food and Beverage - The food and beverage industry is presented with opportunities to experiment with new recipes, ingredients and flavors to cater to changing tastes and preferences.
2. Alcohol and Spirits - The alcohol and spirits industry can capitalize on the trend of creating seasonal-flavored spirits, experimenting with different ingredients and flavors to create unique and exciting products that cater to changing tastes.
3. Hospitality - Hotels and restaurants can create visually striking and flavorful holiday beverages and dishes, perfect for special occasions, celebrations, and to attract new and returning customers
