Category
Autos
Racing Homage
Trend cluster
Category
Scooter
Safety
The growing popularity of e-scooters has resulted in enhanced safety precautions.
4.8
Trend score
Trend
What is the Scooter Safety trend?
Scooter Safety: The convenience and eco-friendly nature of electric scooters has resulted in the growth of this space, particularly in urban areas where getting by via car can be inconvenient. The popularity of e-bikes has resulted in brands offering additional functions and features that prioritize safety.
Insight
The consumer insight behind the Scooter Safety trend
As consumers increasingly demand environmentally friendly transportation and architecture in urban areas, they also require safety measures that adapt to the changing habits within these regions. Looking to reduce their carbon footprint has resulted in consumers expecting that brands appeal to these emerging habits in a way that's convenient and effective.
Trend themes
Themes within the Scooter Safety trend
Three behaviours holding the trend together01
Eco-Friendly Transportation
As consumers demand more environmentally friendly transportation in urban areas, companies have the opportunity to innovate and offer new modes of eco-friendly transportation.
02
Safety-First Commuter Solutions
The popularity of e-bikes and scooters has raised demand for safety-first designs that adapt to changing consumer habits.
03
Personalization of Micro-Mobility
As cities advance their infrastructure to accommodate the growing trend of micro-mobility, businesses have the opportunity to innovate and offer more personalized products.
Industry implications
What the Scooter Safety trend means for industry
Where the trend changes the playbookFor
Micro-Mobility Solutions
There is continued demand for innovative micro-mobility products that can adapt to consumer preferences based on environmental friendliness, safety, and personalization.
For
Eco-Friendly Transportation Industry
Companies that specialize in providing eco-friendly transportation solutions have the opportunity to innovate and offer new products with enhanced safety features.
For
Personalized Commuter Solutions Industry
The rising demand for personalized commuter solutions has created opportunities for businesses to expand their product offerings and cater to individual preferences.
Workshop question
How is your brand adapting to the eco-friendly routines of its customers?
Trend signals
Trend signals for Scooter Safety
Trend score 4.8 out of 10, from popularity 63%, activity 69%, freshness 12%.
Popularity63%
Activity69%
Freshness12%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Scooter Safety trend
8 featured examples from Aug 23, 2019 to Jun 6, 2022CategoryEco
Pedestrian-Friendly Electric Scooters
The Toyota C+walkT Offers a Smooth, Silent and Safe Ride
The transportation industry can benefit from incorporating pedestrian-friendly electric scooters as a sustainable and convenient alternative mode of transportation for short dista…
CategoryEco
Turning Signal Scooters
Veo's Astro Go Personal E-Scooter Has with Turn Signals for Extra Safety
Manufacturers can incorporate turn signals into their e-scooter designs to enhance safety features.
CategoryEco
Self-Cleaning E-Bike Handlebars
Wheels Has E-Bikes with Nanospetic Surfaces to Keep Riders Safe
Disruptive innovation opportunity: Integrate self-cleaning technologies into various modes of transportation to ensure cleanliness and safety for passengers.
CategoryAutos
Safety-Focused Electric Scooters
'Scooway T8' Provides Highly Comfortable and Secure Rides
Developing safety-focused electric scooters presents opportunities for companies in the personal transportation industry to capture a new and growing market.
CategoryEco
Self-Balancing Commuter Scooters
The 'Mantour X' Foldable Scooter is Made with Durable Materials
Opportunity for disruptive innovation in creating advanced electric scooters that meet the demands of urban commuters.
CategoryAutos
Waterproof Electric Scooters
Skips S3 Scooters Will Feature Waterproof Batteries in their Design
The electric scooter industry can benefit from the adoption of waterproof batteries and durable design to attract more users and increase market demand.
CategoryEco
Speedy Safety Focused Scooters
The ZETAZS Ranger Pro Electric Scooter Has an ABS Braking System
Manufacturers of electric scooters such as ZETAZS have the opportunity to capitalize on the trend of advanced safety features and long-range capabilities to differentiate themselv…
CategoryTech
Safety-Focused Scooter Rental Updates
Bird is Testing Out a 'Warm Up Mode' for New Riders
Safety innovations in vehicle rentals can set companies apart and attract new customers.
