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Scientific Relaxation

Emotional & mental well-being solutions are scientifically backed

Implications - As consumers seek out more transparency in the products they consume, brands are relying more on science-backed data to elevate experiences, particularly around areas of mental well-being. Supporting meditation apps and online health coaches with neuroscience data and health researchers, brands are not only backing up their claims and solutions with scientific data, but they’re proactively seeking to ease any inherent worries or hesitations around experiences typically seen as merely a leisurely activity as opposed to proactive health solution.
Workshop Question - How might you better leverage scientific claims in your products or services?
4.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 37 Examples:
61,951 Total Clicks
Date Range:
Nov 17 — Sep 19
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Stress-Analyzing Health Apps
Stress-Analyzing Health Apps
The 'Healthzilla' App Uses Data, Wearables and More to Track Stress
The ‘Healthzilla’ app is a stress measurement solution for consumers seeking to take more control over their lifestyle and combat against overwhelming feelings that could negatively... MORE
Neuroscience-Backed Meditation Apps
Neuroscience-Backed Meditation Apps
The 'FitMind' App Uses Advanced Techniques to Help Users Focus
The ‘FitMind’ app is a neuroscience-backed meditation training solution that aims to deliver users with a way to harness the power of science and psychology with their self-care protocols.... MORE
Tailored Meditation Apps
Tailored Meditation Apps
Brightmind Was Created by a Meditation Teacher & Neuroscience Researcher
With the rise in the mindfulness movement, many consumers are now turning to meditation apps as an extension of their self-care practices—while there are many that offer one-size-fits-all guided... MORE
play_circle_filled Real-Time Stress Visualizations
Real-Time Stress Visualizations
Cigna Invites People to See & Experience Stress Differently
At some point or other, everyone has experienced what stress feels like in the body but Cigna set out to help people experience stress by seeing it differently, as visualized by a mix of data,... MORE
play_circle_filled Sleep-Coaching Apps
Sleep-Coaching Apps
The 'Shleep' App Works as a Science-Backed Personal Sleep Aid
The Shleep app made its debut at CES 2018, introducing science-backed ways to help consumers get themselves a better quality of rest at night. Although there have been many sleep apps, gadgets and... MORE

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