Recycled Sight

Upcycled eyewear satiates consumer demand for sustainable fashion choices

Implications - Moving beyond one-for-one campaigning, brands are taking a new approach by offering recycled fashions as a way to appeal to the eco-conscious as well as the fashion-savvy. Decreasing cost for manufacturers while still maintaining brand appeal, upcycled fashion offers the consumer a rich story behind an otherwise ordinary product, which in turn helps positively reinforce the purchase and creates a cult following that's traditionally unattainable by corporately manufactured styles.
SCORE 4.8
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292,169 Total Clicks
Jun 13 - Jan 14
Warm
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Featured Examples
Vinyl Record Eyewear - Vinylize Eyeglasses Repurposes Old Records into Wearable Fashion
SCORE 6.9
Warm 26,376 Clicks Pub: Jun 21, 13
Vinyl Record Eyewear
Vinylize Eyeglasses Repurposes Old Records into Wearable Fashion
There is a reason why eyewear comes in a variety of styles and materials, people want to show off their individuality; the Vinylize Eyeglasses allows that and more. Fashioned out of old or unwanted... [More]
Contemporary Recycled Eyewear - Eco Optics Offers Chic Styles That Are Made From Recycled Materials
SCORE 5.1
Warm 6,804 Clicks Pub: Aug 27, 13
Contemporary Recycled Eyewear
Eco Optics Offers Chic Styles That Are Made From Recycled Materials
For those that need corrective lens (or that love sunglasses), Eco Optics offers a wide variety of styles that will fit any and all face types, and will even help out the environment along the way.... [More]
Upcylced Wooden Shades - These Recycled Eyewear Shades are Ideal for Eco-Conscious Beach Bums
SCORE 3.5
Mild 2,459 Clicks Pub: Jun 30, 13
Upcylced Wooden Shades
These Recycled Eyewear Shades are Ideal for Eco-Conscious Beach Bums
The recycled eyewear shades from Second Shot and BotanyCo. are not only stylish, but also promote an eco-conscious lifestyle. The ‘Recycled Skateboard Sunglasses’ are shades made out... [More]
Upcycled Skateboard Eyewear - Sk8Shades Produces Hand-Made Eyewear in a Garage in South Africa
SCORE 3.5
Mild 1,176 Clicks Pub: Jun 3, 13
Upcycled Skateboard Eyewear
Sk8Shades Produces Hand-Made Eyewear in a Garage in South Africa
Completely handmade eyewear by Sk8Shades is the story of one of South Africa’s best skateboard ramp builders, Dave De Witt. Being around skateboards all the time in sunny environments, an... [More]
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