Trend cluster
Category

Post-Device
Imaging

Visual entertainment tech becomes so accurate it surpasses traditional form.

Artistic 4K Televisions4K Digital WindowsDisguised Television MountsCrystal-Clear OLED TVsArt-Focused Televisions

Trend

What is the Post-Device Imaging trend?

Post-Device Imaging: The goal of imaging technology is to accurately mimic real-life imagery, and essentially make the viewer forget they're observing a recreation of something on a screen. Technologies such as OLED or 4K have brought the industry closer to this goal than ever. The next frontier of this illusion of realism is revisiting the form of the devices using these technologies. This highlights the idea of technology as an experience, as opposed to a material item.

Trend themes

Themes within the Post-Device Imaging trend

Three behaviours holding the trend together
01

Post-Device Imaging

As digital imaging becomes increasingly realistic, a new trend is the redesign of imaging devices themselves, with technology as an experience at the forefront.

02

Seamless Integration into Home Decor

A trend in imaging technology is to make displays blend seamlessly into home decor, to enhance the overall user experience and maximize space.

03

Artistic Integration with Digital Technology

A growing trend is to combine technology with art, with products like the Samsung 'The Frame' 2018 TV acting as both an impressive digital display and a gallery-worthy art piece.

Industry implications

What the Post-Device Imaging trend means for industry

Where the trend changes the playbook
For

Consumer Technology

Disruptive innovation opportunity: Re-envisioning the form of digital displays and imaging devices to enhance the overall experience and seamlessly integrate with home decor.

For

Home Decor

Disruptive innovation opportunity: Maximizing space and enhancing the overall decor by designing displays and imaging devices that blend seamlessly into the home environment.

For

Digital Art

Disruptive innovation opportunity: Combining digital technology with art to produce stunning displays that act as both functional entertainment units and art pieces.

Workshop question

What is one way you could further highlight the experience of your product over the product itself?

Trend signals

Trend signals for Post-Device Imaging

Trend score 4.8 out of 10, from popularity 67%, activity 68%, freshness 8%.

Popularity67%
Activity68%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the Post-Device Imaging trend

7 featured examples from Oct 5, 2016 to Jun 29, 2019
Artistic 4K Televisions
CategoryTech

Artistic 4K Televisions

Trend Hunter Talked to Mark Childs About 'The Frame' by Samsung

The consumer electronics industry can capitalize on the trend of artistic 4K televisions to create innovative products that seamlessly integrate technology and design.

4K Digital Windows
CategoryTech

4K Digital Windows

The 'Atmoph Window' Displays Outdoor Scenery in a Beautiful Way

Digital windows can revolutionize the home decor industry by providing an innovative way to enhance and personalize indoor spaces.

Disguised Television Mounts
CategoryTech

Disguised Television Mounts

The Hidden Vision TV Mounts Hide Your Set Behind a Mirror or Artwork

Home decor industry can capitalize on the trend of disguised television mounts by creating innovative and stylish designs that seamlessly blend technology and aesthetics.

Crystal-Clear OLED TVs
CategoryTech

Crystal-Clear OLED TVs

The Panasonic OLED Transparent TV Disappears When Not in Use

Transparent OLED displays could be a game changer in the consumer electronics industry, providing a unique selling point and improved aesthetics.

Art-Focused Televisions
CategoryTech

Art-Focused Televisions

The Updated Frame 2018 Features 800 Pieces of Impressive Artwork

Disruptive innovation opportunity: Innovate within the consumer electronics industry by incorporating art and customization features into TVs and other devices.

Artistic Voice Assistant TVs
CategoryTech

Artistic Voice Assistant TVs

The Samsung 'The Frame' 2018 TV Features the Bixby Assistant

The integration of voice assistants in TVs presents a disruptive innovation opportunity for technology companies to create more interactive and intuitive home entertainment system…

Smart Home-Connected TVs
CategoryTech

Smart Home-Connected TVs

The LG B8 4K HDR Smart OLED TV Has Built-in AI Technology

The LG B8 4K HDR smart OLED TV's integration of AI technology and voice control represents disruptive opportunities in the consumer electronics industry.