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Social Sleepwear

Pop culture PJs transform aspects of home into culturally expressive outlets

Implications - With clothing designs frequently going out of fashion due to the constant shift in consumer interests, brands are looking to more culturally influential factors that individuals, particularity youth, can identify with. Utilizing pop culture references in such basic ensembles as sleepwear provide consumers with a convenient way to stay connected with modern influences, combining basic comforts of home with the need to stay connected within the media sphere.

SCORE 4.5

Popularity

Activity

Freshness

Megatrends

Patterns

6 Examples, 52 Related: 992,680 Total Clicks

Date Range: Jan 12 - Mar 14

Trending: Warm

Consumer Insight Topics: Pop Culture Fashion Hip Fashion

Featured Examples

Cult Cartoon Onesies - These Adventure Time Pajamas Let you Get Comfy with Your Favorite Pals

SCORE 6.9

Warm 168,704 Clicks Pub: Dec 21, 12

Cult Cartoon Onesies

These Adventure Time Pajamas Let you Get Comfy with Your Favorite Pals

Why not spend more time with your favorite cartoon pals Finn and Jake with these comfy and adorable Adventure Time Pajamas? The one-piece suits are not only extremely cozy PJ’s, but they also... [More]

Drug Dealer Pajamas - These Breaking Bad Heisenberg PJs are Perfect for Fans of the Beloved Drama

SCORE 5.9

Warm 7,608 Clicks Pub: Nov 28, 13

Drug Dealer Pajamas

These Breaking Bad Heisenberg PJs are Perfect for Fans of the Beloved Drama

While the epic series finale of Breaking Bad may be done and over with, these Heisenberg PJs are here to offer hardcore fans the chance to pay tribute to the show while they lounge around at home.... [More]

Caped Superhero Sleepwear - The Superman and Batman Pajamas are Excitingly Playful

SCORE 4

Average 12,613 Clicks Pub: Oct 3, 12

Caped Superhero Sleepwear

The Superman and Batman Pajamas are Excitingly Playful

Get in bed with these Superman and Batman Pajamas that make you feel like a kid again. These superhero pajamas have a special cape attachment that you won’t find with normal pjs, making them more... [More]

Enterprising Sci-Fi Sleepwear - Go to Sleep in Style in These Kitschy Star Trek Onesie Pajamas

SCORE 3.5

Mild 16,536 Clicks Pub: Feb 11, 13

Enterprising Sci-Fi Sleepwear

Go to Sleep in Style in These Kitschy Star Trek Onesie Pajamas

Anybody can go to bed at night, but throw on a Star Trek onesie and you can boldly go to sleep instead. The Star Trek onesies from jumpinjammerz.com come in adult sizes, which is strange... [More]

Frowning Feline Pajamas - Become an Internet Cat Sensation with These Grumpy Cat Pajamas

SCORE 3.4

Mild 4,576 Clicks Pub: Nov 29, 13

Frowning Feline Pajamas

Become an Internet Cat Sensation with These Grumpy Cat Pajamas

Internet cat memes are continuously gaining widespread popularity on the web, and these Grumpy Cat Pajamas are showcasing how such a beloved feline sensation can easily become a part of pop culture... [More]

Funky Feline Pajamas - These Hello Kitty Intimates are Adorably Cute

SCORE 2.3

Untested 1,315 Clicks Pub: Jan 15, 12

Funky Feline Pajamas

These Hello Kitty Intimates are Adorably Cute

These Hello Kitty Intimates are adorable and cute. Interestingly, the target audience looks like it was only made for children; however, it seems that Hello Kitty still tailors to a wide range of age… [More]