Pop culture PJs transform aspects of home into culturally expressive outlets
Implications - With clothing designs frequently going out of fashion due to the constant shift in consumer interests, brands are looking to more culturally influential factors that individuals, particularity youth, can identify with. Utilizing pop culture references in such basic ensembles as sleepwear provide consumers with a convenient way to stay connected with modern influences, combining basic comforts of home with the need to stay connected within the media sphere.
6 Featured, 52 Examples:
1,045,707 Total Clicks
Date Range:
Jan 12 — Mar 14
Trending:
Warm
Consumer Insight Topics:
