Parents turn to toy-like school supplies to make back to school more appealing
Implications - New, thrilling features and clever design are being used to create school supplies that add more value than just functionality. Appealing to kids' creative sides, these tools speak to a more liberal approach to education, and increased importance placed on entertaining children throughout the teaching process.
Trend Themes
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Playful Learning — School supplies with exciting features and creative design are being used to create a learning environment that encourages creativity and liberal education.
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Faux-makeup Writing Tools — Innovative writing tools designed to mimic makeup, such as faux-lipstick highlighters and polish-mimicking markers, provide a fun and quirky alternative to traditional school supplies.
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Novelty Accessories — Accessories such as optical illusion pencil-cases, superhero backpacks, and tool-like erasers offer school-goers a quirky and unique take on traditional school supplies.
Industry Implications
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Education — Suppliers of fun and stimulating school supplies can cater to the changing attitudes towards education.
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Stationery — Companies that produce creative and visually interesting stationery can capture the attention of consumers looking for a break from traditional school supplies.
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Toy — Suppliers who diversify their offerings into the toy arena can find a profitable niche market in school-aged children.
6 Featured, 52 Examples:
360,246 Total Clicks
Date Range:
Jul 13 — Aug 14
Trending:
Untested
Consumer Insight Topics:
