Trend cluster
Category

PETomatic

Hi-tech innovations automate the act of caring for your furry friends.

Automated Pooch FountainsBattery-Operated Canine CompanionsOverheated Pet WarningsHi-Tech Dog EntrywaysHeavy Duty Pet Slingshots (UDPATE)

Trend

What is the PETomatic trend?

PETomatic: Caring for a pet can be very time-consuming, and since today's consumers lead busier lives, there is less time to devote to pets overall. Luckily, a number of technological innovations are becoming available that help pet owners automate the act of taking care of their furry friends. These innovations range from devices that 'play' with your pet to keep it occupied for hours to those that alert consumers when their pets are overheating.

Trend themes

Themes within the PETomatic trend

Three behaviours holding the trend together
01

Automated Pet Care

As busy lifestyles prevail, technology that automates the care of pets is becoming mainstream.

02

Smart Pet Toys

Technology-infused pet toys enable joy and exercise for pets without human intervention.

03

Smart Pet Accessories

Tech-infused accessories for pets like automated fountains and smart pet doors are becoming increasingly common.

Industry implications

What the PETomatic trend means for industry

Where the trend changes the playbook
For

Pet Care

The pet care industry can leverage automation technology in innovative ways to create new revenue streams and disrupt the market.

For

Technology

The technology industry can capitalize on the unmet needs of busy pet owners with smart pet toys and accessories.

For

Crowdfunding

Crowdfunding platforms can serve as a launchpad for innovative pet technology like automated pet fountains and overheated pet warnings.

Trend signals

Trend signals for PETomatic

Trend score 1.5 out of 10, from popularity 26%, activity 11%, freshness 8%.

Popularity26%
Activity11%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe