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Preserving Web Presence

Consumers look for ways to “freeze” their online existences

Implications - Social media has allowed consumers to explore their individual personalities by documenting their lives online. However, the fast-paced nature of the online world does not allow for users to relish their online personalities. As such, products are emerging that offer ways to permanently document one’s online activity, networks, statuses and more.

SCORE 4.4

Popularity

Activity

Freshness

Megatrends

Patterns

6 Featured, 48 Examples: 307,352 Total Clicks

Date Range: Jan 10 - Jan 11

Trending: Warm

Consumer Insight Topics: Social Media

Featured Examples

Custom Facebook Books - The EgoBook Allows you to Reminisce Over Status Updates

SCORE 5.7

Warm 27,215 Clicks Pub: Nov 9, 10

Custom Facebook Books

The EgoBook Allows you to Reminisce Over Status Updates

EgoBook is a Facebook app that allows you to have a physical copy of your interactions from your Facebook wall. A truly personalized product, this is a great gift for that social media-lover in your life… [More]

Social Media Wedding Bands - These Tweet Rings Immortalize Your Favorite Twitter Quotes

SCORE 4.9

Average 17,129 Clicks Pub: Jan 20, 11

Social Media Wedding Bands

These Tweet Rings Immortalize Your Favorite Twitter Quotes

Twitter can be as fleeting as the thoughts that it supports, but now you can immortalize your favorite tweets with these minimalist Tweet Rings. A simple band that almost looks like a modern wedding ring,… [More]

Social Media Mugs - The Twitter Friends Mug Shows Friends and Family Who You Follow

SCORE 4.3

Average 4,809 Clicks Pub: Aug 12, 10

Social Media Mugs

The Twitter Friends Mug Shows Friends and Family Who You Follow

Since you really can't have too many cups, you might as well add the Twitter Friends Mug to your collection. If anything, think of it as one of those 'friends' you follow on Twitter. If it doesn't work… [More]

Twitterfied Status Books - 'Status: Volume 1' Compiles Significant Updates for the General Public

SCORE 3.4

Mild 4,313 Clicks Pub: Jan 15, 10

Twitterfied Status Books

'Status: Volume 1' Compiles Significant Updates for the General Public

After embracing the latest social media wave (Twitter), I have come to appreciate those memorable and significant updates that have now been captured and printed in Status: Volume 1. I recall being incredibly… [More]

SCORE 3.2

Mild 2,883 Clicks Pub: Oct 6, 10

Social Media Portraits

'Printing Facebook' Makes a Poster of Your Friends' Profile Pictures

If you're fond of Facebook and all of your friends on the website, you’ll love 'Printing Facebook.' 'Printing Facebook' is a new service started by Benjamin Lotan that produces 20” x 40” posters uniting… [More]

Social Media Memoirs - The Facebook Book by Perfect Fools Preserves Your Online Persona

SCORE 4.7

Average 3,058 Clicks Pub: Nov 21, 10

Social Media Memoirs

The Facebook Book by Perfect Fools Preserves Your Online Persona

Though it may not be the first Facebook book, this social media memoir by Perfect Fools is still a fabulous way to freeze your Internet activity in time. The idea for the Facebook Book dawned on Perfect… [More]