Trend cluster
Category

Modernizing
Classical

Contemporary pianos utilize high-tech features to seek out diverse markets.

Pop-Up Piano Tablet CasesPortable Foldable InstrumentsRazor-Sharp KeyboardsContinuous Skin PianosHi-Tech Vibrating Instruments

Trend

What is the Modernizing Classical trend?

Modernizing Classical: While classical music is certainly refined and eloquent, encouraging younger generations to see the beauty behind it can be difficult. Pop-up pianos and contemporary keyboards offer consumers classic instruments with a high-tech edge, combining a passionate form of expression with modern conveniences. The addition of technology serves to attract a more youthful, tech-savvy market, showcasing how adaptability is key to keeping relevant.

Trend themes

Themes within the Modernizing Classical trend

Three behaviours holding the trend together
01

Incorporation of technology in classical instruments

The addition of technology to classical instruments makes them more appealing to younger, tech-savvy markets.

02

Flexible and portable instruments

Musical instruments that are flexible and portable make it easier for music enthusiasts to play music on-the-go.

03

Innovative piano designs

Innovative piano designs like slim keyboards and hi-tech vibrating pianos bridge the gap between traditional and modern design.

Industry implications

What the Modernizing Classical trend means for industry

Where the trend changes the playbook
For

Musical Instruments Industry

The Musical Instruments industry can explore ways to incorporate technology into classical instruments to make them appealing for younger markets.

For

Technology Industry

The Technology industry can invest in creating portable and flexible musical instruments that appeal to music enthusiasts.

For

Design Industry

The Design Industry can develop innovative piano designs that merge traditional and modern design principles to make them visually appealing.

Trend signals

Trend signals for Modernizing Classical

Trend score 5.4 out of 10, from popularity 81%, activity 75%, freshness 8%.

Popularity81%
Activity75%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the Modernizing Classical trend

6 featured examples from Mar 12, 2013 to Jan 28, 2014
Pop-Up Piano Tablet Cases
CategoryTech

Pop-Up Piano Tablet Cases

The Miselu C.24 Music Keyboard is an Impressive Wireless Mini Piano

Companies in the technology industry can explore creating wireless music keyboards and musical instrument apps to cater to the growing demand for portable musical instruments.

Portable Foldable Instruments
CategoryArt & Design

Portable Foldable Instruments

Play Music Anywhere You Go with the Roll-Up Electronic Keyboard

The music technology industry can take advantage of the trend towards portable, flexible, and cordless musical instruments to design new products that meet the growing needs of mu…

Razor-Sharp Keyboards
CategoryArt & Design

Razor-Sharp Keyboards

The Wave Piano is Slick and Slim and Flows Like the Sounds That it Emits

Manufacturers in the music instrument industry can explore new designs and incorporate technology to differentiate their products from the competition.

Continuous Skin Pianos
CategoryTech

Continuous Skin Pianos

Create Musical Fusion with the Seaboard Keyboard's Soft Rippled Surface

The Seaboard Keyboard's innovative design opens up new possibilities for companies in the music technology industry to develop flexible and touch-sensitive instruments.

Hi-Tech Vibrating Instruments
CategoryUnique

Hi-Tech Vibrating Instruments

The Yamaha U1TA Piano Bridges Gap Between Digital and Analog

The unique features of the Yamaha U1TA Piano offer disruptive innovation opportunities for the musical instruments industry by introducing new ways of projecting sound and interac…

Slim Contemporary Keyboards
CategoryArt & Design

Slim Contemporary Keyboards

The Seaboard Grand by Roli Modernizes the Musical Instrument

Manufacturers should consider investing in research and development of soft surface musical instruments that are intuitive to play and offer versatility.