The glamorization of warfare and feminization of weaponry
Implications - For centuries, warfare and the militia-related was primarily targeted at men. As images of weaponry become ubiquitous in the media, and as women join the armed forces, dernier cri designers are shooting out an insurgence of military-chic creations, mostly capitalizing on form over function.
Trend Themes
1. Military-chic - The trend of military-chic creations is mostly capitalizing on form over function.
2. Designer Weapons - Artists and designers are beautifying warfare and other man-made catastrophes, creating designer and porcelain weapons.
3. Feminine Firearms - The market for cute pink guns for girls is increasing, resulting in the production of Hello Kitty themed guns, Taser C2 personal protectors and Remington 20-gauge shotguns.
Industry Implications
1. Fashion and Design - The military-chic trend and designer weapons are creating innovative opportunities within the fashion and design industry.
2. Defense Technology - The feminization of weapons and the creation of fashionable and dainty military gear have the potential to disrupt the defense technology industry.
3. Personal Protection - The trend of weapons in disguise and the rise of specifically designed feminine firearms creates new opportunities and revenue streams for personal protection companies.
11 Featured, 2 Examples:
519,732 Total Clicks
Date Range:
Aug 06 — Sep 08
Trending:
V. Hot
Consumer Insight Topics:
