Maternal Fitness

Brands are accommodating expecting mothers seeking to maintain their health

Implications - Expecting mothers in North America are becoming increasingly active to stay healthy during their pregnancies, and brands are accommodating this fact by offering apps and services that enhance the health and fitness of pregnant women. With more consumers seeking out well-rounded lifestyles, accommodating this shift in the women-specific health industry is an extension of the consumer desire for specialized experiences.
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23,560 Total Clicks
Mar 16 - Nov 17
This Month and Warm
TechBusinessLifestyleHealth
Featured Examples
Pregnancy Fitness Studios - 'Fit Pregnancy Club' is a Boutique Fitness Studio for Expectant Mothers
SCORE 8
This Quarter and Hot 602 Clicks Pub: Oct 20, 17
Pregnancy Fitness Studios
'Fit Pregnancy Club' is a Boutique Fitness Studio for Expectant Mothers
‘Fit Pregnancy Club’ is a new boutique studio that tailors each and every one of its classes to expectant women and new moms. As a fitness enthusiast herself, Carolina Gunnarsson was... [More]
Supportive Core-Activating Belts - The 'CorePro' Workout Belt Prevents Strains Aids Workouts
SCORE 5.7
This Year and Warm 687 Clicks Pub: May 11, 17
Supportive Core-Activating Belts
The 'CorePro' Workout Belt Prevents Strains Aids Workouts
The ‘CorePro’ workout belt is intended to provide athletes and active individuals with the right level of support in order to ensure that they are activating their core during workouts... [More]
Active Maternity Wear - MATLETIK Produces Canadian-Made Activewear for Expectant Mothers
SCORE 6.4
This Year and Warm 650 Clicks Pub: Jul 28, 17
Active Maternity Wear
MATLETIK Produces Canadian-Made Activewear for Expectant Mothers
While there are many clothing designs that cater to the modern active woman, there are much fewer choices in this category when it comes to active maternity wear. As such, MATLETIK is setting itself... [More]
Pregnancy Fitness Apps - Pregnancy and Exercise Come Together in Natasha Brown's 'Pregnacise'
SCORE 4.2
Average 798 Clicks Pub: Mar 4, 16
Pregnancy Fitness Apps
Pregnancy and Exercise Come Together in Natasha Brown's 'Pregnacise'
Just as its name suggests, ‘Pregnacise’ is a hybrid that brings together pregnancy and exercise for women who want to stay fit while carrying a child and prepare for a healthy childbirth.... [More]
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