Luxury kitchenwares make the transition back to cooking easier for the upperclass
Implications - Looking to appeal to upper-class cookers, brands are developing over-the-top kitchenwares that push past utility to new levels of prestige. Expressing wealth through their kitchens, consumers are readopting the act of food preparation in the years after the financial crisis to aid in asset maintenance, but proving that old habits die hard, especially when it comes to frivolous spending.
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Nov 11 — Feb 14
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