Trend cluster
Category

Intergalactic
Inspiration

The expansive creativity of the beauty community explores outerspace.

Intergalactic Cosmetics CollectionsGalactic Festival-Ready Lip GlossesCosmic Skincare BrandingGalactic Eyeshadow PalettesAstro-Skincare Ranges

Trend

What is the Intergalactic Inspiration trend?

Intergalactic Inspiration: With the proliferation of online makeup tutorials accelerating the culture to a point when consumers are constantly imagining and re-imagining their beauty routines, the beauty industry is currently ripe with products that boast a galactic aesthetic. This progression speaks to the role of digital video as cultural marker driving innovation in various industries by engaging passionate consumers in order to create online communities ideal for sourcing customer feedback.

Trend themes

Themes within the Intergalactic Inspiration trend

Three behaviours holding the trend together
01

Galactic Aesthetic

The beauty industry is currently ripe with products that boast a galactic aesthetic.

02

Cosmo-Inspired Skincare

Brands are taking inspiration from the moon, sun, stars, and other astrological elements to create organic and all-natural skincare products.

03

Outer Space Makeup

From eyeshadow palettes to holographic lip glosses, consumers are looking for makeup products that take inspiration from sci-fi and outer space.

Industry implications

What the Intergalactic Inspiration trend means for industry

Where the trend changes the playbook
For

Beauty Industry

Cosmetics and skincare companies can leverage the galactic aesthetic and astrological elements to create innovative products that appeal to customers looking for something bold and unique.

For

Digital Video Industry

The proliferation of online makeup tutorials and videos has driven innovation in the beauty industry by engaging passionate consumers and creating online communities for feedback.

For

Organic and All-Natural Skincare Industry

Companies can take cues from brands like Cosmos and Plantfolk Apothecary to create skincare products that use 100% pure, plant-based ingredients and chemical-free formulas to create nourishing and healthy products.

Workshop question

What are you doing to encourage the organic formation of online communities dedicated to your brand or product offering?

Trend signals

Trend signals for Intergalactic Inspiration

Trend score 3.6 out of 10, from popularity 44%, activity 57%, freshness 8%.

Popularity44%
Activity57%
Freshness8%
Audience
30%Men
70%Women
  • Gen Alpha
  • Gen Z
  • Millennial
  • Gen X (not a primary audience)
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
South America