Assisted Choices
Intergalactic
Inspiration
The expansive creativity of the beauty community explores outerspace.
Trend
What is the Intergalactic Inspiration trend?
Intergalactic Inspiration: With the proliferation of online makeup tutorials accelerating the culture to a point when consumers are constantly imagining and re-imagining their beauty routines, the beauty industry is currently ripe with products that boast a galactic aesthetic. This progression speaks to the role of digital video as cultural marker driving innovation in various industries by engaging passionate consumers in order to create online communities ideal for sourcing customer feedback.
Trend themes
Themes within the Intergalactic Inspiration trend
Three behaviours holding the trend togetherGalactic Aesthetic
The beauty industry is currently ripe with products that boast a galactic aesthetic.
Cosmo-Inspired Skincare
Brands are taking inspiration from the moon, sun, stars, and other astrological elements to create organic and all-natural skincare products.
Outer Space Makeup
From eyeshadow palettes to holographic lip glosses, consumers are looking for makeup products that take inspiration from sci-fi and outer space.
Industry implications
What the Intergalactic Inspiration trend means for industry
Where the trend changes the playbookBeauty Industry
Cosmetics and skincare companies can leverage the galactic aesthetic and astrological elements to create innovative products that appeal to customers looking for something bold and unique.
Digital Video Industry
The proliferation of online makeup tutorials and videos has driven innovation in the beauty industry by engaging passionate consumers and creating online communities for feedback.
Organic and All-Natural Skincare Industry
Companies can take cues from brands like Cosmos and Plantfolk Apothecary to create skincare products that use 100% pure, plant-based ingredients and chemical-free formulas to create nourishing and healthy products.
Workshop question
What are you doing to encourage the organic formation of online communities dedicated to your brand or product offering?
Trend signals
Trend signals for Intergalactic Inspiration
Trend score 3.6 out of 10, from popularity 44%, activity 57%, freshness 8%.
- Gen Alpha
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Evidence
Examples of the Intergalactic Inspiration trend
5 featured examples from Mar 30, 2016 to Jun 13, 2017Intergalactic Cosmetics Collections
The MAC x Star Trek Line is Inspired by the Famous Series
Cosmetics companies can leverage the popularity of movies and TV shows to create themed makeup collections that attract both fans of the franchise and beauty enthusiasts.
Galactic Festival-Ready Lip Glosses
Milk Cosmetics' Holographic Lip Glosses Come in Two Colorways
Cosmetic companies can utilize innovative ingredients such as twilight pearls and meteorite powder in their products to create unique makeup items that catch the eye of consumers.
Cosmic Skincare Branding
Cosmos' Toners, Face Oils and Face Wash Bottles Depict the Moon and Sun
Disruptive innovation opportunity: Utilize 100% pure, plant-based ingredients to revolutionize the skincare industry and provide natural alternatives.
Galactic Eyeshadow Palettes
BH Cosmetics' Supernova Cosmic Makeup Takes Cues from Outer Space
Cosmetic companies can capitalize on the rising demand for cosmetics inspired by outer space, offering consumers a wide range of celestial-themed products.
Astro-Skincare Ranges
Plantfolk Apothecary Pulls Inspiration from the Sun, Moon and Stars
Skincare companies can incorporate cosmic themes and all-natural ingredients to create unique and holistic products that cater to the growing demand for wellness-focused skincare.