Trend cluster
Category

Inked
Acceptance

Tattooed photography captures reflect the emergence of more risqué imagery.

Heavily Inked Model PhotoshootsGoofy Tattooed Model PortraitsDark Tattoo Filled PhotographyPunk-Rock Samurai EditorialsRaw Body Art Photography

Trend

What is the Inked Acceptance trend?

Inked Acceptance: With mainstream media exposing consumers to features that are often outside their comfort zone, elements that were once considered risqué are becoming widely accepted and normalized within society. Photographic imagery that focuses on the beauty of body art and tattoos reflects a more open and accepting approach to non-traditional symbolism, showcasing a turn towards more provocative representations in everyday media.

Trend themes

Themes within the Inked Acceptance trend

Three behaviours holding the trend together
01

Normalization of Non-Traditional Symbolism

The acceptance of once taboo symbols and lifestyles is becoming more prevalent in mainstream media, providing opportunities for brands to connect with consumers in more provocative ways.

02

Rise of Authenticity and Unconventional Beauty Standards

Consumers are increasingly embracing unconventional beauty and authentic self-expression, creating opportunities for the fashion and modeling industries to showcase models with unique, bold tattoos and piercings.

03

Growth of Goth and Punk Aesthetics in High Fashion

The integration of goth and punk aesthetics into high fashion photography and modeling is creating exciting new opportunities for fashion brands to connect with consumers who embrace edgier, darker styles.

Industry implications

What the Inked Acceptance trend means for industry

Where the trend changes the playbook
For

Fashion Industry

Opportunities for fashion brands to feature models with bold tattoos and piercings as a way of tapping into the rise of authenticity and unconventional beauty standards.

For

Photography Industry

The growth of goth and punk aesthetics in high fashion photography is creating new opportunities for photographers who specialize in capturing edgier, darker styles.

For

Beauty Industry

The normalization of once taboo symbols and lifestyles is creating opportunities for beauty brands to develop products and marketing campaigns that tap into consumers' desire for more provocative representations of beauty.

Trend signals

Trend signals for Inked Acceptance

Trend score 6.2 out of 10, from popularity 86%, activity 92%, freshness 8%.

Popularity86%
Activity92%
Freshness8%
Audience
70%Men
30%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the Inked Acceptance trend

6 featured examples from Apr 14, 2012 to Dec 9, 2013