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Hygge Home

Consumers consciously create cozy spaces that emphasize enjoying the home

Implications - Inspired by the Danish manifesto for cozy comfort, consumers in warm and cold countries alike are looking to surround themselves with plush fabrics, warm textures and soft furnishings that embrace users in a cushy hug. An extension of the style of Japanese minimalism popularized by Marie Kondo, the emerging prevalence of Hygge demonstrates a desire in consumers to surround themselves with objects that bring joy while increasing a sense of mindfulness in the home.
Workshop Question - How can your company better consumers' lives through design or service?
6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 52 Examples:
208,822 Total Clicks
Date Range:
Jan 17 — Nov 18
Trending:
Warm

Featured Examples

Compact Furnishing Collections
Compact Furnishing Collections
This Pottery Barn Collection Shares Furniture for Small Spaces
Pottery Barn’s newest product collection introduces a range of furniture for small spaces, boasting designs that are specifically size-conscious and multifunctional. For instance, the Small... MORE
Comfortable Wool-Upholstered Furniture
Comfortable Wool-Upholstered Furniture
The 'Parka Collection' Offers a Cozy Place to Sit
The ‘Parka Collection’ is a series of comfortable, Scandinavian-inspired storage stands which provide a cozy place to sit. Although a household staple, most furniture storage options... MORE
Cuddle-Enhancing Pillows
Cuddle-Enhancing Pillows
The Armadillow Pillow is Made for Comfortable Cuddling
The Armadillow is an innovative pillow that was made with couples in mind. As the design features arm tunnels that allow a partner to easily wrap their arm around their loved one without being... MORE
Soft Supportive Woolen Furniture
Soft Supportive Woolen Furniture
The 'Sail Pouf' is a Relaxing Seat with a Woven Woolen Finish
Drawing inspiration from the beanbag chair, the ‘Sail Pouf’ is a relaxing seat that will provide a laid-back yet supportive experience for those who partake in some time in it. While... MORE
Luxury Stress-Relieving Bedding
Luxury Stress-Relieving Bedding
The 'Zen Blanket' Improves Your Sleep While Reducing Anxiety
The ‘Zen Blanket’ has been developed as a healthy piece of bedding that will enable consumers to get a better night’s sleep and even alleviate their feelings of stress or anxiety.... MORE
Stress-Reducing Glass-Filled Blankets
Stress-Reducing Glass-Filled Blankets
The 'Reviv' Eco-Friendly Weighted Blanket is Tranquil
The ‘Reviv’ eco-friendly weight blanket is an advanced bedding solution for consumers to choose when seeking out a way to reduce their stress levels and achieve optimal coziness in any... MORE

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