Category
Tech
Delegated Interfaces
Trend cluster
Category
Home
Holograph
Holographic imagery has become increasingly accessible in day-to-day items.
5.0
Trend score
Trend
What is the Home Holograph trend?
Home Holograph: Holographic technology that can be used in the home reveals a significant shift in the progression of this industry, where high-quality holographs are no longer confined to special events and displays. The enhanced accessibility of holographic displays within the home serves consumers seeking the immersive nature of technologies like AR and VR, without the physical restrictions associated with them.
Trend themes
Themes within the Home Holograph trend
Three behaviours holding the trend together01
Home Holograph
Home holographs reveal a significant shift in the progression of holographic technology which enhances accessibility and serves consumers seeking immersive tech experiences without physical restrictions.
02
Interactive Hologram Apps
Interactive hologram apps are becoming more common in modern homes and enable users to create super-realistic holograms of people and animals to enhance photos and videos with shock and awe impact.
03
Holographic Projection Speakers
Multi-sensory speakers with holographic technology are in demand, to create enchanting imagery that matches the music being played, enhancing ambience to help set the tone in a space and enhance mood accordingly.
Industry implications
What the Home Holograph trend means for industry
Where the trend changes the playbookFor
Entertainment Technology
New holographic technologies are making immersive entertainment experiences effortlessly accessible in the home, opening up new possibilities for both consumers and businesses.
For
Advertising and Marketing
Holographic projections are becoming more popular in advertising, bringing new opportunities for marketers to engage consumers and create lasting, impactful impressions.
For
Electronics Manufacturing
The advent of holographic technology has created a new shared area of interest between electronics, technology and manufacturing. This presents disruptive innovation opportunities which companies should be considering to stay ahead of the curve.
Workshop question
How could your brand channel holographic technologies in its products or campaigns, in a way that is accessible to its customers?
Trend signals
Trend signals for Home Holograph
Trend score 5.0 out of 10, from popularity 75%, activity 68%, freshness 8%.
Popularity75%
Activity68%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Home Holograph trend
8 featured examples from Apr 19, 2016 to Jan 23, 2018CategoryTech
Holographic Projection Speakers
The 'Hologrampy' Creates a Multi-Sensory Experience
The audio technology industry can explore incorporating holographic displays into their products to enhance the user experience.
CategoryTech
Hologram-Projecting Smartphones
RED's 'Hydrogen One' is an Impressive Phone with a Unique Display
Manufacturers can incorporate holographic displays in smartphones to differentiate their products and create new consumer experiences.
CategoryLifestyle
Spooky Digital Home Projections
AtmosFearFX's Downloadable Animations are Perfect for Halloween
The home entertainment industry can capitalize on the trend of digital decorations by developing new, high-quality, and interactive holographic products.
CategoryTech
Holographic Bluetooth Turntables
The 'Kozmophone' is a Turntable with a Holographic Display
The audio equipment industry can capitalize on the integration of holographic technology with traditional audio equipment to create a new market.
CategoryTech
Customized Video Holograms
The HoloVit Converts Films Into Free-Floating Illustrations
Opportunity for the entertainment industry to integrate customized video holograms into their content offerings.
CategoryTech
Interactive Hologram Apps
The 'Holo' App Lets You Insert Holograms Into Your Photos and Videos
Holographic apps like Holo are the perfect way to piggyback on the success of blockbuster movies like Spider Man: Homecoming.
CategoryMarketing
Holographic Magazine Ads
This Print Magazine Ad Works with a Smartphone to Create 3D Visuals
Disruptive innovation opportunity: Integrating holographic, interactive, and augmented reality elements into traditional advertising campaigns.
CategoryArt & Design
Interactive Hologram Devices
Looking Glass' 'HoloPlayer One' Lets Users Manipulate 3D Images
The design and animation industry can benefit from interactive hologram devices and tabletop light field displays, enabling immersive and flexible ways of creating and editing 3D…
