Category
Life-Stages
Constructible Franchises
Trend cluster
Category
Habit-Building
Child-targeted apps help children form healthy habits.
4.2
Trend score
Trend
What is the Habit-Building trend?
Habit-Building: Parents are increasingly using technology to help their children develop, and apps that help children build healthy habits are becoming more popular. Apps in this space either have a specific function, or allow caregivers to customize the healthy habits they want their children to have.
Insight
The consumer insight behind the Habit-Building trend
As children engage more with technology for play, caregivers are increasingly seeing the value of using those same technologies to enhance the skills, health, and lifestyle of children. These technologies allow for parents to stay hands-on, while also reducing some of the work involved in the process of raising children.
Trend themes
Themes within the Habit-Building trend
Three behaviours holding the trend together01
Gamified Learning
Augmented Reality and interactivity in children's apps encourage continuous healthy habit-forming by adding gamified elements to increase engagement with habits.
02
Collaborative Habit Forming
Apps that enable children to collaborate with caregivers on healthy habit forming extend the impact of these apps, by also engaging the caregivers in support of the desired behavioral pattern.
03
Personalized Learning
The ability to customize healthy habits by app users encourages continuous use and long-term engagement in the formation of healthy habits.
Industry implications
What the Habit-Building trend means for industry
Where the trend changes the playbookFor
EdTech
By utilizing augmented reality, interactive gamified elements, and interactivity between app users, the education technology industry can improve student engagement and learning outcomes.
For
Health & Wellness
Incorporating technology to assist in healthy habit-forming can revolutionize the Health & Wellness industry, by providing an avenue for increased wellness and better health outcomes for all ages.
For
Consumer Electronics
Integrating applications that support healthy habit-forming into consumer electronics can increase the value proposition for these devices, leading to an increase in sales and customer loyalty.
Workshop question
How is your brand making its customers lives easier?
Trend signals
Trend signals for Habit-Building
Trend score 4.2 out of 10, from popularity 56%, activity 55%, freshness 14%.
Popularity56%
Activity55%
Freshness14%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
South America
Africa
Evidence
Examples of the Habit-Building trend
7 featured examples from Feb 9, 2021 to Feb 17, 2024CategoryLifestyle
Memory Challenging Food Containers
The ‘Match Up Memory Game Snack Pack’ is Fun and Educational
The food and beverage industry could launch innovative snack packaging that contains memory-challenging games.
CategoryLifestyle
Kid-Friendly Coaching Toothbrushes
hum kids by Colgate Uses AR to Support Lifelong Healthy Habits
Companies in the dental care industry can leverage technology and gamification to make brushing teeth an easy and enjoyable task for children and families.
CategoryLife-Stages
Empathy-Building Play Programs
The Barbie School of Friendship Helps Kids Develop Social Skills
The education industry can leverage empathy-building play programs like The Barbie School of Friendship to create more engaging and effective resources that promote social-emotion…
CategoryTech
Educational Fitness Learning Apps
Luca & Friends Uses AI Technology for Kids' Fitness and Learning
The integration of AI and motion technology in educational apps for kids presents disruptive innovations in the EdTech industry.
CategoryLifestyle
Potty Training Memberships
The Potty School's Diapers-to-Flush is the First of Its Kind
Childcare service providers can benefit from adding potty training memberships to their offerings, streamlining the process for parents and creating a more well-rounded childcare…
CategoryLife-Stages
Adorable Toilet Training Apps
Babybus's Toilet Training App is Designed for Children
The childcare and education industries can use these toilet training apps to help promote healthy habits for young children.
CategoryLife-Stages
Child-Friendly Good Habit Apps
Little Streaks Builds Healthy Habits in Kids
Little Streaks falls under the EdTech industry as it leverages technology to engage children and help them develop good habits.
