Toothbrushes uses technology to help teach children about oral care
Trend - Brands are leveraging various technologies, including AR and paired apps, to help children learn how to properly brush their teeth while enabling parents to monitor their progress. Such innovations highlight how brands are helping to establish healthy routines from a young age.
Insight - Millennial parents know that in the modern age, raising children with technological aids for both play and every day routines is commonplace, and can improve the quality of their children's lives. The range of benefits tech offers in the process of raising a child can be observed in both recreational and educational spaces, and gives both parents and their kids more autonomy in setting and achieving their goals.
Insight - Millennial parents know that in the modern age, raising children with technological aids for both play and every day routines is commonplace, and can improve the quality of their children's lives. The range of benefits tech offers in the process of raising a child can be observed in both recreational and educational spaces, and gives both parents and their kids more autonomy in setting and achieving their goals.
Workshop Question - Consider how your brand could leverage technology to encourage more autonomous consumer routines.
Trend Themes
1. Tech-enabled Oral Care Education - Brands are leveraging various technologies, including AR and paired apps, to help children learn how to properly brush their teeth while enabling parents to monitor their progress.
2. Gamification of Oral Care for Children - The development of toothbrushes that use AR and game mechanics appeal to children by offering entertainment and rewards for proper oral care.
3. Connected Oral Care for Children - New toothbrushes that pair with smartphones to monitor brushing habits and provide feedback in real time to both parents and children.
Industry Implications
1. Healthtech - The development of innovative toothbrushes and oral care apps shows potential for further developments in the healthtech industry.
2. Consumer Electronics - The trend of incorporating AR into toothbrush technology highlights the broader trend of incorporating immersive tech into consumer electronics products.
3. Early Childhood Education - The gamification of oral care can be applied to other educational areas for children and may represent an opportunity in the early childhood education industry.
