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SAMPLE CONSUMER INSIGHTS - Subscribe to access 9,568 more

Fast-Food Aisle

QSR brands are expanding their reach with packaged products in grocery stores

Trend - Fast-food restaurants are increasingly making their most beloved menu items available to consumers in grocery store aisles. In doing so, companies are successful in expanding their reach by entering the homes of consumers.

Insight - In the present-day context, many consumers are dealing with a dynamic and demanding lifestyle that often leaves them racing for time. Because of this, individuals are looking for ways to save on effort when they can and are prioritizing convenience and accessibility when making purchasing decisions. Whether it is for necessities or indulgences, such flexibility offers individuals peace of mind.
Workshop Question - How can your brand offer more flexibility to consumers?
5.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
18,714 Total Clicks
Date Range:
Nov 19 — Jan 21
Trending:
This Year and Mild
Consumer Insight Topics:

Featured Examples

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