Category
Lifestyle
Assisted Choices
Trend cluster
Category
Expressive
Organizational
Consumers combine their work ethic with their true personalities.
3.4
Trend score
Trend
What is the Expressive Organizational trend?
Expressive Organizational: As the lines between work and personal life become blurred in this busy society, so too does the line between personality and work ethic. As a result, those who enjoy organization and planning are using their accessories as a way to express individuality. This shows that the idea of being organized is now something to show pride in.
Trend themes
Themes within the Expressive Organizational trend
Three behaviours holding the trend together01
Expression of individuality
Increasing trend of using accessories and DIY creations to express one's personality and individuality leads to disruptive innovation opportunities in customized organizational products and tools.
02
Soft and cushioned storage systems
Trend of using plushy and upholstered storage systems that function as shelves, cork boards and coat racks present disruptive innovation opportunities in manufacturing storage products that offer comfort and multiple utilitarian purposes.
03
Task-specific organizational tools
Increasing trend of using task-specific organizational tools like stamps and clips that increase productivity leads to disruptive innovation opportunities in creating user-friendly and minimalistic organizational systems.
Industry implications
What the Expressive Organizational trend means for industry
Where the trend changes the playbookFor
Organizational products and tools
Industries involved in designing and manufacturing customized organizational products and tools for personal and professional use can leverage the trend of expression of individuality to create unique and personalized products for the consumers.
For
Home and office storage solutions
The trend of soft and cushioned storage systems presents disruptive innovation opportunities for the home and office storage solutions to make products that are comfortable and multi-functional.
For
Office and stationery supplies
The increasing trend of using task-specific organizational tools present disruptive innovation opportunities for the office and stationery industry to create products that are simple, user-friendly and productive.
Trend signals
Trend signals for Expressive Organizational
Trend score 3.4 out of 10, from popularity 33%, activity 60%, freshness 8%.
Popularity33%
Activity60%
Freshness8%
Audience
30%Men
70%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Evidence
Examples of the Expressive Organizational trend
6 featured examples from May 10, 2013 to Jan 25, 2014CategoryArt & Design
DIY Cut-Out Shelves
The Triangular Wall-Caddy by Brit+Co is Crafty and Creative
The Triangular Wall-Caddy by Brit+Co is an opportunity for home organization companies to offer innovative and economical storage solutions.
CategoryArt & Design
Helpful Reminder Stamps
These To-Do Stamps Let You Make To-do Lists Anywhere
Opportunities to develop innovative stationery products that enhance task management and organization.
CategoryArt & Design
Minimalist Stationery Storage
The Tsumugi Card Box by Ideaco are Charmingly Vintage-Like
The Tsumugi Card Box presents a disruptive innovation opportunity within the office supplies industry, offering a stylish and minimalist storage solution.
CategoryArt & Design
Cushioned Storage Systems
Smool Pillow Series Brings Softness and Delightful Logic to Your Office
The furniture industry can explore the use of cushioned materials and multi-functional designs in their products to meet consumer demand for comfort and efficiency.
CategoryArt & Design
Honeycombed Organizational Tools
This Drawer Organizer is Fit for the Queen Bee
Opportunity for disruptive innovation: Develop innovative home organization products that cater to the growing demand for efficient storage solutions.
CategoryArt & Design
Typographic Organizational Clips
These Utility Task Clips Will Make Office Life Easier
Disruptive innovation opportunity: Introduce new and efficient office supplies that cater to the needs of modern workplaces.
