Exploration Independence

Brands in the travel space debut offerings to support solo travelers

Implications - As travel becomes more accessible thanks to decreased prices and technology to make things easier to navigate, more travelers are going taking trips on their own. To help support this shift, companies from across the travel space, including those in hospitality as well as those in tech, are creating products to help solo travelers have a more positive, social experience. This shift is reflective not only of this specific change within the travel space, but a consumer base more open to networking with others more generally.
SCORE 5.3
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11,203 Total Clicks
Feb 18 - Sep 18
Recent and Untested
TechWorldLifestyleTravelLife
Featured Examples
Traveler-Pairing Platforms - 'Tripi' Connects Solo Travelers Going to the Same Places
SCORE 4.7
This Year and Average 157 Clicks Pub: Jun 13, 18
Traveler-Pairing Platforms
'Tripi' Connects Solo Travelers Going to the Same Places
Traveling alone has a certain romantic allure, but for many the cons outweigh that ineffable pro, so those people would be well-served by checking out the Tripi platform. The new service gives solo... [More]
Human Connection Hotel Suites - Kimpton Hotels' Room 301 Introduces a Social Experiment
SCORE 6.4
This Month and Warm 85 Clicks Pub: Sep 7, 18
Human Connection Hotel Suites
Kimpton Hotels' Room 301 Introduces a Social Experiment
Over the course of the next three months at the Kimpton Everly Hotel in Los Angeles, ‘Room 301’ will be running as a first-of-its-kind social experiment exploring the human experience.... [More]
Solo Travel Campaigns - St Giles Hotels' 'GO SOLO, GO ST GILES' Champions Solo Travel
SCORE 3.5
This Year and Mild 461 Clicks Pub: Feb 14, 18
Solo Travel Campaigns
St Giles Hotels' 'GO SOLO, GO ST GILES' Champions Solo Travel
‘GO SOLO, GO ST GILES’ is a new campaign from St Giles Hotels that targets the solo traveler, particularly women who want to have the best possible experience when traveling alone. St... [More]
Adventurous Travel Socialization Apps - The 'Paired' App Connects Travelers with Savvy Locals
SCORE 4.9
Recent and Average 50 Clicks Pub: Sep 25, 18
Adventurous Travel Socialization Apps
The 'Paired' App Connects Travelers with Savvy Locals
Traveling to a new city usually means getting tips from friends and online forums but can lead you to still feel unsure of the best things to do once you get there, so the ‘Paired’ app... [More]
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