Category
Tech
Preset Desktops
Trend cluster
Category
Evolved
Education
Post-secondary institutions offer courses specific to Gen Z's hobbies and habits.
2.3
Trend score
What's Happening
What is the Evolved Education trend?
Evolved Education: Schools are targeting the skills and industries that Gen Z is making influential. In order to maintain their relevance in a rapidly evolving learning environment, honing in on students' personal hobbies and the skills they're self-taught in keeps these institutions evolving with their target market.
Insight
The consumer insight behind the Evolved Education trend
In the last few years, Gen Z's impact on pop culture, social media, and workplace trends has been enormous. This demographic has shown itself to be tech-savvy and interested in monetizing their passions--combining career aspirations with their personal values and hobbies. As Gen Z's influence grows, brands and institutions are having to adapt to the evolving lifestyles and expectations they've brought about.
Evidence
Examples of the Evolved Education trend
CategoryFashion
Digital Fashion Courses
Parsons School of Design & Roblox Created a Collaborative Course
Fashion design companies can capitalize on the demand for digital fashion design and inclusive outfit design by utilizing technologies that enable them to create unique virtual ga…
CategoryBusiness
Google-Backed UX Research Programs
SCAD Launches New User Experience Research (UXR) Degree Program
The collaboration between SCAD and Google in launching a B.F.A.
CategoryTech
Esports Management Programs
ITTI Sports Launches an Esports Course with Barça Innovation Hub
The use of remote, technology-based learning in the new Esports Management Program highlights opportunities for technological innovation and growth in the education industry.
CategoryBusiness
Cannabis Business Certificates
NYU School of Professional Studies Boasts a New Offering for 2023
With the legalization of cannabis in many states, educational institutions can develop cannabis-related programs to meet the growing need for education and training in the industr…
Workshop question
How is your brand evolving with the cultural changes that Gen Z's influence has caused?
Trend themes
Themes within the Evolved Education trend
Three behaviours holding the trend together01
Personalized Education
Post-secondary institutions are targeting the skills and industries that Gen Z is making influential in order to keep up with their rapidly evolving learning environment and bring in personalized education.
02
Digital Skill Development
Partnerships between schools and tech companies like Google and Roblox have resulted in collaborative courses aimed at equipping future professionals with digital design skills to fulfill the needs of future fashion and UX industries.
03
Industry-Specific Education
Continuing education programs that provide specialized certificates for cannabis and esports industries are being developed to meet the increasing demand for professionals in these markets.
Industry implications
What the Evolved Education trend means for industry
Where the trend changes the playbookFor
Education Industry
Education businesses and institutions are making the move towards more personalized and specialized education as a response to the evolving needs of a tech-savvy Gen Z market.
For
Technology Industry
Tech companies and institutions are collaborating to provide education and training that equip students with digital design skills necessary for the future of fashion, UX, and esports industries.
For
Cannabis Industry
Continuing education programs that provide specialized certificates for cannabis industry are being developed to train professionals on a wide range of topics from cultivation techniques to financial regulations.
Trend signals
Trend signals for Evolved Education
Trend score 2.3 out of 10, from popularity 29%, activity 25%, freshness 14%.
Popularity29%
Activity25%
Freshness14%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
