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Elevated Memorabilia

Franchises expand their goods to the luxury market for exclusive appeal

Implications - Seeking to expand consumer interest, TV and movie franchises are turning to more lavish collectibles to add exclusive appeal. Moving beyond figurines and children's toys, brands are using upscale products like automobiles and expensive jewelry to showcase cult sci-fi movies and classic characters in a new light. This allows franchises to broaden consumer interest beyond that of its loyal fan base.
5.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
156,827 Total Clicks
Date Range:
Sep 14 — Dec 15
Trending:
Hot
Consumer Insight Topics:

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