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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,159 more

Ecological Vacation

Consumers are taking vacations with positive environmental impacts

While outdoor vacations are quite common, what travel-related companies are offering more of are retreats that respect the environment, and that have either a neutral or a positive impact on it. This new approach to travel parallels the trajectory of an increase in consumer engagement with environmental issues. Brands offering these eco-friendly retreats are playing to consumers' growing desire to not just observe these issues, but to interact with them in a very real sense.
Workshop Question — How can your brand/service avoid passive engagement by taking consumer interactions with important social and political causes a step further?
7.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
101,345 Total Clicks
Date Range:
Aug 17 — Jun 19
Trending:
Warm
Consumer Insight Topics:

Featured Examples

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