Stressed consumers find solace in depictions of worst case scenarios
Implications - The pop culture phenomenon surrounding a zombie apocalypse and the collapse of modern society appeals to consumers' sense of adventurism, which is being acknowledged with depictions of worst case scenarios. This comparison helps to offer release while denoting a preference for escapsim in the everyday.
4 Featured, 34 Examples:
327,564 Total Clicks
Mar 14 — Jan 15
Consumer Insight Topics: