Assisted Conversion
Digital
Interview
Companies are developing digital platforms to make interviews more accessible.
Trend
What is the Digital Interview trend?
Digital Interview: The hiring process can be tedious, and companies are developing platforms in the digital space that make virtual interviews simpler. These emerging mediums are increasingly relevant as many brands have turned almost entirely virtual in the way they conduct business.
Insight
The consumer insight behind the Digital Interview trend
The COVID-19 pandemic has brought on the need for companies to conduct business only in the digital space. This shift has resulted in professional communication that relies on the sometimes-inconsistent nature of virtual platforms. Now, employees expect that their employers invest in platforms that streamline their job duties in at-home settings.
Trend themes
Themes within the Digital Interview trend
Three behaviours holding the trend togetherVirtual Interview Platforms
The development of digital platforms that make virtual interviews simpler has been accelerated by the COVID-19 pandemic.
Automated Interviewing Solutions
Automated video interviewing platforms are streamlining the hiring process by standardizing candidate interviews.
Soft Skill Assessment Tools
Video interview tools like LinkedIn's Video Intro feature help hiring managers quickly assess an applicant's soft skills before scheduling an in-person or virtual interview.
Industry implications
What the Digital Interview trend means for industry
Where the trend changes the playbookRecruitment and Staffing
Innovations in virtual and automated interview platforms are disrupting the recruitment and staffing industry, creating opportunities to streamline the hiring process and reduce recruitment costs.
HR Technology
The demand for digital interview platforms has increased significantly, prompting HR technology companies to invest in developing solutions that improve the candidate vetting process.
Remote Workforce Management
The shift towards virtual recruitment and remote work has created a need for tools that help managers assess soft skills and create a more seamless digital onboarding experience.
Workshop question
How can your company develop more accessible experiences for consumers?
Trend signals
Trend signals for Digital Interview
Trend score 1.4 out of 10, from popularity 20%, activity 14%, freshness 9%.
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Evidence
Examples of the Digital Interview trend
4 featured examples from Jan 19, 2019 to Jun 12, 2020Automated Job Interview Platforms
'InterviewPass' Helps Vet Potential Candidates in Minimal Time
HR professionals can use automated video interview platforms to speed up the hiring process and find the perfect candidate more quickly.
Video Interview Tools
LinkedIn's Video Intro Feature Streamlines the Hiring Process
The expansion of remote work and virtual interviews drives the demand for video conferencing solutions, prompting industry players to enhance functionalities and user experiences.
Low-Cost Talent Recruitment Solutions
'meetr' Aims to Streamline Candidate Screening
Disruptive innovation opportunities in developing HR tech solutions that streamline recruitment and improve candidate screening processes.
Video Interviewing Platforms
Willo Offers an Alternative to Scheduling Face-to-Face Interviews
Willo's technology can be an opportunity for HR departments to streamline recruitment and hiring processes.