Category
Art & Design
Oven Aesthetics
Trend cluster
Category
Designer
Repellent
Brands are debuting practical & aesthetically friendly insect repellents.
4.0
Trend score
Trend
What is the Designer Repellent trend?
Designer Repellent: Many companies are reimagining the traditional design of insect repellents. While some brands are incorporating a multi-functional aspect that increases the practical value of the product, others create aesthetically forward designs that capture attention and can be seamlessly integrated into the home.
Insight
The consumer insight behind the Designer Repellent trend
Contemporary consumers are placing a premium on aesthetics and because of this, many are taking note of the appearance of a product when making purchasing decisions and evaluating if it matches their personal styles and the ambiance of their space. As this extends both in the case of desires and needs, a demand is created for necessary household products to be aesthetically friendly. When practical goods are seamlessly integrated into the home, consumers feel more at ease, because their design vision of a given space is upheld.
Trend themes
Themes within the Designer Repellent trend
Three behaviours holding the trend together01
Aesthetically-friendly insect repellent
Contemporary consumers are placing a premium on aesthetics creating demand for necessary household products, including insect repellent, to be aesthetically friendly.
02
Multipurpose insect-repelling devices
Consumers value multi-functional products that provide both an essential household functionality and insect-repelling properties, creating opportunities for companies to innovate with their products.
03
Natural insect repellent oils
As more people look for environmentally-friendly and natural alternatives, there is an opportunity for companies to incorporate scientifically-engineered natural essential oil combinations into their insect repellent products.
Industry implications
What the Designer Repellent trend means for industry
Where the trend changes the playbookFor
Home decor and interior design
As consumers increasingly prioritize aesthetics in their household products, companies in the home decor and interior design industry can incorporate insect-repellent components into their products to meet the needs of aesthetically-conscious consumers.
For
Outdoor recreation
Multipurpose insect-repelling devices and natural insect repellent oils can create opportunities for innovation in the outdoor recreation industry, providing consumers with effective and convenient solutions to insect problems while enjoying outdoor activities.
For
Personal care and wellness
With the rise of natural and eco-friendly products, the personal care industry can develop new insect repellent products that are safe and effective for human use and considerate of the environment.
Workshop question
How can your brand combine aesthetics and functionality in a product?
Trend signals
Trend signals for Designer Repellent
Trend score 4.0 out of 10, from popularity 49%, activity 59%, freshness 12%.
Popularity49%
Activity59%
Freshness12%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Designer Repellent trend
4 featured examples from Oct 18, 2020 to Jun 7, 2022CategoryTech
All-Inclusive Air Filters
Sm Doctors Has Created an Air Sanitizer That Can Also Perform as a Lamp
Developing air sanitizers in home appliances is a potential avenue for companies that operate in the industry.
CategoryArt & Design
Dual-Purpose Anti-Insect Lights
The PUURFUN LIN Mosquito Killer Lamp Has an Ultra-Modern Design
Exploring innovative ways to combine lighting functionality with insect-repellent capabilities.
CategoryFashion
Luxe Insect Repellant Sprays
Diptyques' New Scent Leaves the Skin Smelling Fresh and Bug-Bite-Free
Luxury beauty brands can expand their portfolios by incorporating organic and cruelty-free insect-repellent products to cater to consumers looking for high-end alternatives.
CategoryEco
Scientific Insect-Repelling Oils
Essential Oil University Released Super Bug Blend Oils
The development of essential oil-based insect repellents presents a significant opportunity for natural health and wellness companies producing eco-friendly, non-toxic, and sustai…
