Design-Enhanced Birth

Designers are looking to improve the birthing experience in different ways

Trend - Maternity wards and portable birthing kits are being updated through design and technology. These projects seek to make individuals in labor comfortable by creating a more pleasurable ambiance, catering to convenience, and even confronting stigmas.

Insight - Many maternity wards around the world do not meet the expectations of those giving birth and this can be cause for unnecessary worry. When in labor, individuals want to feel comfortable and accommodated and as a result, they look for spaces that take their needs into consideration. In such cases, environmental anxiety can be alleviated, enabling women and non-binary people to focus on the important task-at-hand.
Workshop Question - Conceptualize a product/service that can alleviate unnecessary stress for consumers.

Trend Themes

  1. Design-enhanced Birthing — Maternity wards and portable birthing kits are being updated through design and technology to cater to convenience, comfort, and inclusivity.
  2. Future-focused Biological Products — Project innovations that allow equipping makeshift birthing kits or provide critical care for birth recovery can help increase equitable maternal care.
  3. Socially-engaged Maternal Healthcare — Designers and healthcare professionals are encouraging social change with awareness-building projects focused on addressing barriers to equitable maternal care.

Industry Implications

  1. Healthcare — The healthcare industry stands to benefit from equipping birthing kits with cutting-edge products that can help mothers and newborns avoid health risks.
  2. Design — The design industry can explore initiatives that help create comfortable and inclusive spaces for mothers and healthcare professionals during the birthing process.
  3. Social Impact — Designers and social innovators can create projects that facilitate and promote the equitable delivery of maternal healthcare to vulnerable populations.
3.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 30 Examples:
83,217 Total Clicks
Date Range:
Jan 19 — Oct 20
Trending:
Warm
Consumer Insight Topics:

Related Examples

Science-Backed Maternity Sportswear
Science-Backed Maternity Sportswear
The Nike M Line is the Brand's First Maternity Collection
Virtual Motherhood Communities
Virtual Motherhood Communities
Motherhood Maternity is Virtually Bringing Moms-to-Be Together
Postpartum Recovery Underwear
Postpartum Recovery Underwear
Nyssa's Innovative 'Fourthwear' Holds an Ice/Heat Pack
Eclectic Pregnancy Apps
Eclectic Pregnancy Apps
The Mum & Baby App is Information-driven & is Being Adopted Across the NHS
Crossiant-Inspired Baby Bundles
Crossiant-Inspired Baby Bundles
Cheddar's Scratch Kitchen's Welcome Bundles Support New Families
Size-Inclusive Genderless Tights
Size-Inclusive Genderless Tights
Snag Tights Offers Customized Tights for Sizes 2 to 34
Women-Centric Health Advisor Apps
Women-Centric Health Advisor Apps
Tia Tracks the Cycle, Moods, & Other Factors Related to Wellness
Doctor-Booking App Launches
Doctor-Booking App Launches
Okadoc Sets Appointments Within Seconds with the DHCC
Drone-Supported Hospitals
Drone-Supported Hospitals
According to Leo A Daly, Drones Will Benefit Hospitals in Disaster Areas
Healthcare Management Softwares
Healthcare Management Softwares
RepuGen Proactively Organizes Healthcare Reviews with Patients
3D-Printed Knee Braces
3D-Printed Knee Braces
The Conceptual 'Safe Landing Garment' Offers a Contoured Fit
Bluetooth Gut Health Capsules
Bluetooth Gut Health Capsules
This Capsule Delivers Targeted Medication for a Month
Industrial-Style Modern Veterinary Hospitals
Industrial-Style Modern Veterinary Hospitals
Thomas Balaban Architects Produces an Elegant Design
Cognitive Decline-Detecting Tests
Cognitive Decline-Detecting Tests
This Ultrasound Scan Could Detect Issues Up to 10 Years Earlier
Overnight Oxygen-Monitoring Trackers
Overnight Oxygen-Monitoring Trackers
The Viatom Sleep Tracker Keeps an Eye on Your Vitals
Noninvasive Heart-Tracking Devices
Noninvasive Heart-Tracking Devices
The 'Heartsense' Monitor Replaces Traditional Holter Devices
Doctor-Connected Health Devices
Doctor-Connected Health Devices
The Conceptual Philips Sensu System Increases Overall Well-being
Self-Sustaining Maternity Units
Self-Sustaining Maternity Units
HKS Architects Increases the Capacity of Uganda's Maternity Ward
Playful Animal Hospitals
Playful Animal Hospitals
This Animal Hospital Design Minimizes Stress & Mindfully Separates Pets
Cardiac Health-Tracking Devices
Cardiac Health-Tracking Devices
The Emay Portable EKG Monitor Records Heart Rate, Rhythm and More
Connected Rehabilitation Bands
Connected Rehabilitation Bands
The Conceptual Nokia 'Ara' Helps Therapists Track Your Recovery
Baby Movement-Tracking Wearables
Baby Movement-Tracking Wearables
The 'Rubi' Pregnancy Monitor Keeps Mothers Further Informed
play_circle_filledHeartfelt Easter Bunny Ads
Heartfelt Easter Bunny Ads
This Adorable Ad Tells the Story of How the Easter Holiday Came to Be
Maternity Beauty Brands
Maternity Beauty Brands
Lifestyle and Fashion Brand HATCH Launched the 'Hatch Mama' Collection
Maternity-Tracking Wearables
Maternity-Tracking Wearables
The 'Bumpe' Keeps an Eye on Infant Health in the Womb
Maternity Taxi Services
Maternity Taxi Services
This Japanese Taxi Service Caters to the Needs of Pregnant Women
Maternity Emoji Apps
Maternity Emoji Apps
The EmojiMom App Helps Mothers Communicate Emotions Related to Motherhood
Luxury Obstetric Hospitals
Luxury Obstetric Hospitals
Tokyo’s Mizuguchi Hospital Boasts an Upscale Obstetric Clinic
Birth-Detecting Diaphragms
Birth-Detecting Diaphragms
SmartDiaphragm Uses Bluetooth and Cervix Movements to Spot Early Births
Luxurious Maternity Hospitals
Luxurious Maternity Hospitals
The Portland Gives Expecting Mothers a Five Star Birthing Experience