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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,199 more

Dairy-Free Kefir

Water kefir is a lactose-free source of probiotics and beneficial bacteria

Implications - Beverage brands are using water kefir, which is made with sugar or coconut water cultured with kefir grains, to offer similar gut-health benefits to its dairy-based counterparts. Such products highlight how brands are adapting to the rise in plant-based and dairy-free diets while still offering the health benefits consumers are looking for.
Workshop Question — Consider how your brand could better adapt to the shifting preferences of your customers.
7.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 34 Examples:
25,283 Total Clicks
Date Range:
Sep 17 — Jul 19
Trending:
This Quarter and Warm
Consumer Insight Topics:

Featured Examples

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